Strategic Category Manager — Brand & Growth Lead

Fly Ace Corporate; Pasay; On-site; PHP 900,000 - 1,300,000; Full time

Job summary

Fly Ace Corporate in Pasay is seeking a Category Manager for Jolly to lead brand planning, consumer insights, and multi‑channel communications across the brand. You will steer strategic agility, pricing, promotions, and new product development to drive growth in the consumer market.

The role requires a college degree, 4+ years in brand management within FMCG, and hands‑on experience in brand strategy, financial management, and execution.

Qualifications

• Must have at least a college degree.
• Minimum 4 years' experience in brand management and consumer marketing; FMCG background preferred.
• Currently serving as Brand Manager or equivalent.

Responsibilities

• Strategic Agility - articulate vision for mid to long term category plans.
• Business Acumen - identify root causes from data and insights for timely decisions.
• Consumer Insighting - plan and execute research to understand consumer motivations.
• Brand / Product Positioning - evaluate market segments and opportunities for positioning.
• Communications Planning & Execution - develop multi-channel communications and media plans.
• Promotions - conceptualize, implement and evaluate consumer promotions.
• Financial Planning - plan, monitor and analyze brand financials.
• Forecasting - perform short- and long-term demand forecasting.
• Pricing - develop and implement pricing strategies for the brand.
• New Product Development - generate ideas and manage product development.

Skills

Strategic Agility

Business Acumen

Consumer Insighting

Brand / Product Positioning

Communications Planning & Execution

Promotions

Financial Planning

Forecasting

Pricing

New Product Development

Job description

Fly Ace Corporate in Pasay is seeking a Category Manager for Jolly to lead brand planning, consumer insights, and multi‑channel communications across the brand. You will steer strategic agility, pricing, promotions, and new product development to drive growth in the consumer market.

The role requires a college degree, 4+ years in brand management within FMCG, and hands‑on experience in brand strategy, financial management, and execution.