The Strategic Account Manager is responsible for maintaining relationships with existing customers, as well as finding new opportunities to expand our clients for sales growth. Position is accountable for the achievement of assigned targets on customer acquisition and retention for profitable sales and support to overall business objectives of MGEN RES.
General Responsibilities
- Identifies business opportunities with potential customers.
- Conducts research and assessment for potential target accounts including but not limited to load profile, contestability qualification, business type, industry, association to a conglomerate or other affiliate, financial risks, etc.
- Provides industry intelligence on competition, prevailing market prices, trends and other market-related information.
- Acts as Energy Advisor and conducts presentation on RCOA to contestable customers.
- Develops and executes key account management plans and strategies specific to area of assignment.
- Analyzes and makes recommendation on offer to be presented to customers, while balancing profitability and meeting customers' needs.
- Leads negotiation for retail electricity supply contracts for acquisition and retention.
- Facilitates preparation of all customer switching requirements in compliance with IEMOP's switching deadline and requirements.
- Timely generation of reports on account progress, goals, and forecasts for all assigned accounts.
Relationship Management
- Develops and sustains solid relationships with key clients that bring in the most income for the company.
- Acts as the key interface between the customer and internal departments.
- Addresses and resolves key clients' issues and concerns (billing, payment, contract revisions, VAS, programs, etc.).
- Provides energy and power outlook recommendations.
- Participates in customers' annual planning sessions.
- Attends relevant industry events and conferences to further build business.
- Regularly maintains and updates customer database using the CRM by ensuring data is pristine and accurate at all times.
- Requests creation of website user profiles and recommends appropriate website access for each customer.
- Builds and sustains networks with key stakeholders and industry associations (e.g., distribution utilities/local cooperatives, industrial parks, SEIPI, ECCP, etc.).
- Ensures regulatory compliance with all laws and codes of conduct for market participants.
Branding & Programs Management
- Supports overall sales campaigns and marketing programs (customer engagement and retention programs such as Partners' Night, Golftoberfest, Executive Forum, Corporate Social Responsibility (CSR) programs, etc.).
- Identifies invitees applicable to each program.
- Ensures invitation and participation of target invitees, including solicitation of donations for CSR programs.
- Communicates existing and new programs to target invitees.
- Participates as key committee member and/or acts as host/moderator for different programs.
- Relays post-event analysis and customer feedback for campaign and program improvement.
- Recommends product innovations and value-added services (VAS) to adapt to changing market dynamics and customer needs.
- Scopes value-added services.
- Seeks management approval of proposed VAS.
- Reviews, explains, and routes VAS OS for customer signature.
- Finalizes VAS schedules, ensuring smooth annual implementation.
- Secures necessary permits such as RTPI (Request to Power Interrupt), security forms, etc.
- Reviews and analyzes findings and makes recommendations to correct adverse results.
- Courses sponsorship requests from customers to the Sales Planning Team for review and approval.
- Manages customer expectations, actual sponsorships, and monitors payment if approved.
- Reviews drafted articles and other press releases (print and digital).
- Requests creation of website user profiles and recommends appropriate website access for each customer.
Qualifications
- Any 4-year course, preferably a degree in Electrical Engineering or a business-related course.
- Previous account management or sales experience.
- Preferably with knowledge and previous work experience in the power industry.
- Strong analytical and negotiation skills.
- Exceptional customer service.
- Excellent communication and presentation skills.
- Aptitude in networking and building relationships.
- Highly self-motivated.
- Great at multitasking, with keen attention to detail.