Specialist, Advertising and Content (Amazon)

Centric Brands Inc.; Manila; On-site; PHP 558,000 - 892,800; Full time

Job summary

Centric Brands Inc. is seeking a PPC Marketing Manager based in Manila. The ideal candidate should have a minimum of 3 years of experience in PPC marketing and Amazon account management, alongside the ability to analyze performance data and generate insightful reports. Responsibilities include managing Amazon PPC campaigns and budget efficiency, making data-driven recommendations, and collaborating cross-functionally. Strong Excel skills and proficiency with CMS tools like Salsify are essential. This position offers a dynamic work environment with travel as required.

Qualifications

• Minimum of 3 years’ experience in PPC marketing and/or Amazon account management.
• Hands-on experience managing Amazon Advertising campaigns.
• Proven ability in performance analysis and ROI reporting.

Responsibilities

• End-to-end Amazon PPC management.
• Budget pacing and efficiency management.
• Performance diagnostics and opportunity identification.

Skills

PPC marketing

Amazon account management

Data analysis

Excel skills

Microsoft Office

Communication

Creative thinking

Tools

Salsify

Amazon Vendor Central

Job description

About Us

Centric Brands is a leading lifestyle brand collective that designs, sources, markets and sells high quality products in multiple segments, including women’s, men’s and kid’s apparel, accessories, entertainment and beauty. Centric Brands is focused on our customers and our brands that will drive the company’s future growth. We are defined by innovation as we seize new opportunities and thrive in an environment informed by creativity and thinking that is both analytical and outside the box. Centric Brands reflects a team built on respect, for others and for the hard work it takes to achieve our goals and build our bright future together.

Specific Responsibilities Would Include

• End-to-end Amazon PPC management: campaign setup, restructuring, scaling, and ongoing bid/keyword/placement optimizations
• Budget pacing and efficiency management (ACOS / TACOS) with weekly and monthly performance insights and clear recommendations
• Search term analysis, keyword harvesting, negation strategy, and ASIN-level performance reviews
• Performance diagnostics and opportunity identification, including listing, pricing, or creative gap analysis
• Data-driven recommendations to improve CTR, CVR, and overall efficiency — actionable insights to support decision‑making
• Cross‑functional coordination: provide briefs and priorities to listings, copy, and A+ content teams to align advertising performance with content execution

Our Best Fit Candidate Would Have

• Minimum of 3 years’ experience in PPC marketing and/or Amazon account management.
• Hands‑on experience managing Amazon Advertising (AMS) campaigns: launching, optimizing, and scaling.
• Proven ability in performance analysis and ROI reporting, including ASIN setup, listing management, and A+ Content publishing.
• Proficiency with CMS tools such as Salsify (or equivalent) and familiarity with Amazon Vendor Central.
• Strong Excel skills (pivot tables, reporting, and data analysis).
• Excellent knowledge of Microsoft Office (Word, Excel, PowerPoint) and Google Workspace.
• Creative and strategic mindset with a passion for the accessories category.
• Detail‑oriented with strong planning, organizational, and problem‑solving skills; able to prioritize to meet deadlines.
• Excellent written and verbal communication skills and the ability to work effectively as a team player.

Competency Requirements (if applicable)

Centric Values

• Innovative
• Resourceful
• Collaborative
• Respectful

Behavioral Competencies

• Initiative.
• Ownership.
• Communication.
• Collaboration
• Conflict Management and Problem Solving

Language Proficiency

Fluent in: English

Specific Working Conditions

Frequency of Travel: As required.

Centric Brands is an Equal Opportunity Employer.