Senior Paid Media Lead — Remote, Own Google & Meta Ads

Offshore 247 Pty Ltd; Hinoba-an; Hybrid; PHP 900,000 - 1,300,000; Full time

Benefits offered by this job

100% Work From Home

Full-time contractor engagement

Job summary

Offshore 24/7 is seeking a Senior Digital Marketing Specialist to own our paid media strategy end-to-end, including Google Ads and Meta Ads, with reporting up to the CEO. This remote, in-house role focuses on our own offshore staffing brand and requires strong ownership of budgets and results.

You will build and maintain tracking infrastructure (GA4, GTM), run tests, optimize campaigns, and deliver executive-ready insights while adapting to industry changes.

Qualifications

• At least 5 years in digital marketing, with 3+ years in paid media.
• Experience with AU/US/UK client accounts, directly or via agencies.
• Hands-on management of live campaigns in Google Ads and Meta Ads.
• Strong GA4 and Google Tag Manager knowledge; familiarity with BI/reporting tools.
• Excellent written and spoken English.

Responsibilities

• Plan, launch and manage paid campaigns across Google Ads and Meta Ads.
• Own monthly budget allocation and monitor CPA, ROAS and leads.
• Maintain tracking infrastructure (GA4, GTM, UTM) and ensure accuracy.
• Run structured A/B tests on creatives, copy, audiences, landing pages.
• Produce executive-ready reports for the CEO.
• Stay ahead of platform changes and flag opportunities/risks.
• Collaborate on SEO and content production where paid work overlaps.

Skills

Digital marketing

Paid media

English proficiency

Campaign optimization

Analytics

Tools

GA4

Google Tag Manager

Looker Studio

Power BI

Google Ads

Meta Ads Manager

Canva

Adobe Creative Suite

CapCut

Premiere Pro

Zoho CRM

Job description

Offshore 24/7 is seeking a Senior Digital Marketing Specialist to own our paid media strategy end-to-end, including Google Ads and Meta Ads, with reporting up to the CEO. This remote, in-house role focuses on our own offshore staffing brand and requires strong ownership of budgets and results.

You will build and maintain tracking infrastructure (GA4, GTM), run tests, optimize campaigns, and deliver executive-ready insights while adapting to industry changes.