Senior Manager of Customer Lifecycle & Segmentation Strategy

Globe Telecom, Inc.; Philippines; On-site; PHP 1,200,000 - 1,800,000; Full time

Benefits offered by this job

Career growth

Competitive compensation

Flexible benefits

Job summary

Globe Telecom, Inc. is seeking a strategic leader to head Customer Lifecycle Management (CLM) initiatives at the country level.

You will connect data, customer strategy, and execution to create segmentation frameworks, metrics, forecasting models, and data solutions that drive growth and engagement. You will lead segmentation, lifecycle framework development, and cross-functional campaigns, while forecasting across acquisition, retention, and resurrection.

Qualifications

• 4–6 years of experience in CLM, CRM, or related fields.
• Experience in technology, fintech, telco, or app-based businesses is a plus.
• Strong analytical and problem-solving skills with the ability to turn data into insights.

Responsibilities

• Lead strategy, governance, and data enablement of CLM initiatives.
• Develop and manage customer segmentation frameworks and scoring models.
• Build and improve campaign lifecycle frameworks and processes.

Skills

Customer lifecycle

CRM

Marketing strategy

Cross-functional collaboration

Data-driven insights

Tools

SQL

Job description

Globe Telecom, Inc. is seeking a strategic leader to head Customer Lifecycle Management (CLM) initiatives at the country level.

You will connect data, customer strategy, and execution to create segmentation frameworks, metrics, forecasting models, and data solutions that drive growth and engagement. You will lead segmentation, lifecycle framework development, and cross-functional campaigns, while forecasting across acquisition, retention, and resurrection.