Remote Paid Search Specialist: Optimize Campaigns & ROI

SQREEM Technologies; Metro Manila; Remote; PHP 600,000 - 900,000; Full time

Job summary

SQREEM Technologies is seeking a Paid Search Specialist to lead day-to-day management and optimization of paid search campaigns across Google Ads and Microsoft Advertising. You will report to the Performance Director and collaborate with the wider Media, Analytics and Client Success teams to maximise campaign effectiveness.

Responsibilities include keyword research, negative keyword strategies, ad copy testing, A/B testing, budget pacing, and data-driven optimization to meet client objectives.

Qualifications

• 2–4+ years' experience in paid search, PPC or performance marketing.
• Strong knowledge of keyword research, campaign structure and bidding strategies.
• Experience managing advertising budgets and driving ROI.
• Proven ability to analyse data and derive actionable insights.

Responsibilities

• Manage paid search campaigns across Google Ads and Microsoft Advertising.
• Build campaign structures, ad groups, keywords, and bids; optimise for ROAS and CPA.
• Conduct keyword research, negative keyword strategies, and test ad copy/assets.
• Collaborate with Performance Director and cross-functional teams to improve performance.

Skills

Paid search experience

Analytical skills

Budget management

Stakeholder management

Education

Bachelor's degree in Marketing or related

Google Ads certification

Tools

Google Ads

Microsoft Advertising

Google Analytics 4

Excel / Google Sheets

Job description

SQREEM Technologies is seeking a Paid Search Specialist to lead day-to-day management and optimization of paid search campaigns across Google Ads and Microsoft Advertising. You will report to the Performance Director and collaborate with the wider Media, Analytics and Client Success teams to maximise campaign effectiveness.

Responsibilities include keyword research, negative keyword strategies, ad copy testing, A/B testing, budget pacing, and data-driven optimization to meet client objectives.