Remote ABM & Outbound Marketing Specialist

PeoplePartners Inc.; Philippines; Remote; PHP 900,000 - 1,500,000; Full time

Benefits offered by this job

Permanent Work-from-home setup

Company‑provided equipment

Secondary Wi‑Fi Modem

21 Leave Credits Annually

100% conversion of UNUSED leave

Job summary

PeoplePartners Inc. is seeking an ABM and Outbound Marketing Specialist to own targeted B2B outbound and ABM campaigns, identify high‑fit accounts, and drive digital conversations into Sales opportunities.

You will translate ICPs, industries, markets, personas, and named accounts into focused outbound strategies across email and LinkedIn, including research, sequencing, automation, and optimization. This role emphasizes data‑driven decisions and real commercial impact.

Qualifications

• 5+ years of relevant experience in B2B outbound and ABM campaigns.
• Proven ability to own and execute ABM campaigns with measurable results.
• Experience progressing B2B prospects through email and LinkedIn outreach.
• Strong messaging skills for personalized outreach and sequences.
• Experience researching, segmenting, and prioritising target accounts.

Responsibilities

• Develop and execute B2B outbound and ABM strategies based on ICPs, industries, markets, personas, and named accounts.
• Research, segment, prioritize, and engage high‑fit accounts and decision‑makers.
• Manage email outreach and LinkedIn social selling, including personalized outreach and follow‑ups.
• Progress digital conversations toward appointments or qualified Sales handoffs.
• Build and optimize outbound sequences, workflows, automations, and campaign plays.
• Use AI for prospect research, personalization, campaign development, analysis, and workflow design.
• Collaborate with Sales to improve lead quality and downstream outcomes.
• Track appointments, pipeline activity, and commercial impact.

Skills

ABM campaigns

B2B outbound

LinkedIn outreach

Email outreach

AI in marketing

Tools

Apollo

Outreach

Salesloft

HubSpot Sequences

Lemlist

Job description

PeoplePartners Inc. is seeking an ABM and Outbound Marketing Specialist to own targeted B2B outbound and ABM campaigns, identify high‑fit accounts, and drive digital conversations into Sales opportunities.

You will translate ICPs, industries, markets, personas, and named accounts into focused outbound strategies across email and LinkedIn, including research, sequencing, automation, and optimization. This role emphasizes data‑driven decisions and real commercial impact.