Marketing Specialist

HATASU E-Bike; Pasig; On-site; PHP 279,000 - 390,600; Full time

Job summary

A dynamic e-bike company in Metro Manila is seeking a Marketing Assistant to execute campaigns and manage social media content. The ideal candidate will support brand communications and conduct market research while assisting with events and promotions. A Bachelor's degree in Marketing or a related field, along with 1-2 years of relevant experience, is required. The company fosters creativity and organization, making this an exciting opportunity for marketing professionals.

Qualifications

• 1-2 years of experience in marketing, digital marketing, or brand support.
• Experience in automotive, motorcycle, e-bike, or lifestyle brands is an advantage.

Responsibilities

• Assist in planning and executing marketing campaigns.
• Manage and create content for social media platforms.
• Prepare marketing collaterals and handle basic copywriting.
• Conduct market and competitor research.
• Assist in organizing roadshows, test rides, and trade events.

Skills

Strong written and verbal communication skills

Knowledge of social media platforms and trends

Basic skills in content creation, copywriting, and analytics

Creative, detail-oriented, and organized

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Tools

MS Office

Google Workspace

Facebook Ads

Google Ads

Job description

Duties & Responsibilities

• Assist in planning and executing marketing campaigns to promote e-bike models, accessories, and services
• Support product launches, promos, and seasonal campaigns
• Coordinate with Sales and Channel teams to align marketing activities with dealer needs

Digital & Social Media Marketing

• Manage and create content for social media platforms (Facebook, Instagram, TikTok, etc.)
• Assist in content planning, posting schedules, and basic analytics
• Coordinate with designers, photographers, and videographers for marketing materials

Brand & Communications

• Ensure consistent brand messaging across all marketing materials
• Prepare marketing collaterals (brochures, posters, dealer kits, online assets)
• Handle basic copywriting for ads, captions, email blasts, and announcements

Market Research & Reporting

• Conduct market and competitor research (pricing, models, trends)
• Monitor campaign performance and prepare marketing reports
• Gather customer and dealer feedback to improve marketing strategies

Events & Partnerships

• Assist in organizing roadshows, test rides, trade events, and dealer activations
• Coordinate with partners and suppliers for event requirements
• Support influencer, community, and brand partnership activities

Job Requirements

• Bachelor's degree in Marketing, Communications, Business, or related field
• At least 1-2 years of experience in marketing, digital marketing, or brand support
• Experience in automotive, motorcycle, e-bike, or lifestyle brands is an advantage
• Strong written and verbal communication skills
• Knowledge of social media platforms and trends
• Basic skills in content creation, copywriting, and analytics
• Proficient in MS Office / Google Workspace
• Familiarity with digital ads (Facebook Ads, Google Ads) is a plus
• Creative, detail-oriented, and organized