Marketing Manager

HATASU E-Bike; Pasig; On-site; PHP 446,400 - 669,600; Full time

Job summary

A leading electric bike manufacturer in Metro Manila is seeking a Marketing Manager to develop and implement strategies that drive sales and enhance brand awareness. The ideal candidate will have a Bachelor's in Marketing, at least 3 years of relevant experience, and strong skills in digital marketing and campaign management. You will lead a team to execute campaigns across various channels while analyzing market trends to identify opportunities. This role offers a dynamic environment within a sustainable industry.

Qualifications

• Minimum 3 years of experience in marketing, preferably in FMCG, retail, or e-bike/automotive industry.
• Strong knowledge of digital marketing and social media.
• Ability to interpret marketing metrics and ROI.

Responsibilities

• Develop marketing strategies to drive sales and brand awareness.
• Execute campaigns across digital and offline channels.
• Manage brand positioning and ensure consistent messaging.
• Analyze market trends and customer insights.
• Coordinate with marketing team and partners.

Skills

Digital marketing

Campaign management

Communication

Leadership

Analytical skills

Creativity

Education

Bachelor’s degree in Marketing, Business, or related field

Job description

About Us:

EMN INTEGRA INC (HATASU E-BIKE) is a leading manufacturer and seller of electric bikes. We are passionate about innovation, sustainability, and delivering top-quality e-bikes to our customers.

Responsibilities

• Develop and implement marketing strategies to drive sales and brand awareness.
• Plan and execute campaigns across digital platforms (social media, email, SEO/SEM, paid ads) and offline channels.
• Manage brand positioning and ensure consistent messaging across all channels.
• Analyze market trends, customer insights, and competitors to identify opportunities.
• Lead and coordinate marketing team, agencies, and partners for campaigns and events.
• Plan and manage marketing budgets; track ROI and report results to management.
• Organize product launches, trade shows, and promotional events.
• Collaborate with sales and customer service teams to align marketing efforts with business goals.

Requirements

• Bachelor’s degree in Marketing, Business, or related field.
• Minimum 3 years of experience in marketing, preferably in FMCG, retail, or e-bike/automotive industry.
• Strong knowledge of digital marketing, social media, and campaign management.
• Excellent communication, leadership, and project management skills.
• Analytical mindset and ability to interpret marketing metrics and ROI.
• Creative thinker with a passion for innovation and brand building.