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Job summary
A marketing services firm in the Philippines is seeking a Marketing Specialist to develop and track marketing programs, analyze trends, and provide strategic recommendations. Ideal candidates will have a Bachelor’s Degree in a related field and at least 2 years of experience in marketing. Strong communication and analytical skills are essential for success in this role.
Qualifications
Graduate with a Bachelor's in Marketing or related fields.
At least 2 years of work experience in marketing.
Strong knowledge of marketing tools and analytics.
Responsibilities
Research and analyze marketing information including trends.
Develop and track marketing programs across various channels.
Analyze performance of campaigns through key metrics.
Skills
Marketing analytics
Content management systems
Project management
Communication skills
Critical thinking
Education
Bachelor’s Degree in Marketing, Business Administration, or Communication
Job description
Responsibilities
Research, and analyze variety of marketing information, including market trends, pricing schedules, competitor offerings, product specifications and demographic data
Develop, implement and track marketing programs such as email, social media, or digital campaigns, and events
Develop new marketing strategies and campaigns based on detailed analysis of market forces and present recommendations to management
Investigate, analyze and report the performance of marketing campaigns and strategies through evaluating key performance metrics
Track marketing strategy results closely and create detailed reports with data analysis and feedback
Conduct market research and analyze trends to identify new marketing opportunities
Develop and create marketing materials and ensure brand guidelines are met
Enforce brand marketing guidelines throughout each product to create a cohesive feel to each campaign
Write, proofread, and edit creative and technical content across different mediums.
Help in outbound and inbound marketing activities by displaying expertise in certain areas such as events planning, advertising, optimization, and content development
Assist in securing internal approval and government permits related to Sales Operations
Ensure marketing initiatives are completed on time and keep track of the dates and deadlines associated with the said activities
Performs other duties that may be assigned from time to time
Qualifications
Must be a graduate of a Bachelor’s Degree in Marketing, Business Administration, Communication, or any other related field
Must have at least 2 years of work-related experience in marketing
Strong knowledge of various marketing and analytics tools and content management systems
Attention to detail for precise analysis of data
Critical thinking and problem-solving skills
Strong prioritization, organization, and project management skills
Excellent oral and written communication skills
Skilled in writing and editing content
In good health condition and can work under pressure