Marketing Officer (Food and Beverage)

Fredley Food and Beverages Inc; Philippines; On-site; PHP 279,000 - 424,000; Full time

Benefits offered by this job

Government Mandated Benefits

Pay Raise

13th Month Pay

Overtime Pay

Holiday Pay

Job summary

Fredley Group of Companies is seeking a Marketing Officer to support planning, execution, and monitoring of marketing initiatives across Fredley brands. The role emphasizes brand awareness, promotions, digital marketing, and coordination with internal teams and external partners.

Reporting to the Marketing Manager, you will assist with campaigns for store openings, product launches, and seasonal promos, while coordinating with creatives, agencies, and suppliers to ensure timely delivery of

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• At least 1 year of experience in marketing, preferably in F&B, retail, or multi-brand companies.
• Fresh graduates with strong internships or relevant project experience are welcome.

Responsibilities

• Assist in planning and implementing marketing campaigns, promotions, and brand initiatives across all Fredley brands.
• Coordinate marketing activities for store openings, product launches, seasonal promos, and events.
• Monitor campaign performance and prepare basic reports and insights.
• Support social media management, content scheduling, posting, and engagement.
• Assist in development and distribution of marketing materials and coordination with suppliers.

Skills

Strong organizational

Coordination

Written and verbal communication

Digital marketing basics

Social media management

Creative mindset

Detail oriented

MS Office / Google Workspace

Canva basic design

Education

Bachelor's degree in Marketing, Business Administration, Communications, or related field

Job description

Company Description

About Fredley Group of Companies

We are a food and restaurant service established in 2014 by one of the youngest entrepreneurs in the Philippines, Avin Ong. We are a Philippine-based master franchise of more than 205 restaurants and cafes nationwide. These brands include Macao Imperial Tea, New York Fries and Dips, Nabe Japanese Izakaya and Hotpot, Mitasu Yakiniku, Liang Crispy Roll and Kenangan Coffee.

For more details, please check our website at www.fredleygroup.com and follow us on our LinkedIn page at https://www.linkedin.com/company/fredley-group-of-companies/.

Job Description

Job Title: Marketing Officer

Company: Fredley Group of Companies Department: Marketing Reports to: Marketing Manager

Job Summary

The Marketing Officer supports the planning, execution, and monitoring of marketing initiatives across Fredley Group of Companies’ brands. The role focuses on brand awareness, promotions, digital marketing, and coordination with internal teams and external partners to ensure consistent and effective marketing campaigns aligned with business goals.

Key Responsibilities

Marketing Execution & Campaign Support

• Assist in planning and implementing marketing campaigns, promotions, and brand initiatives across all Fredley brands.
• Coordinate marketing activities for store openings, product launches, seasonal promos, and special events.
• Monitor campaign performance and prepare basic reports and insights.

Digital & Social Media Marketing

• Support the management of social media platforms including content scheduling, posting, and engagement.
• Coordinate with creatives, agencies, and influencers for digital marketing activities.
• Help ensure brand consistency across all digital channels.

Brand & Collateral Management

• Assist in the development and distribution of marketing materials such as posters, flyers, menus, and in-store collaterals.
• Coordinate with suppliers and printers for production of marketing materials.
• Ensure timely delivery of marketing assets to stores and branches.

Coordination & Administrative Support

• Liaise with operations, sales, and store teams to align marketing initiatives with operational needs.
• Assist in managing marketing calendars, timelines, and documentation.
• Support budget tracking, purchase requests, and marketing-related paperwork.

Market & Competitor Monitoring

• Conduct basic market research and competitor checks to identify trends, promotions, and opportunities.
• Gather customer feedback and insights from stores and online platforms.

Qualifications

Education

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.

Experience

• At least 1 year of experience in marketing, preferably in F&B, retail, or multi-brand companies.
• Fresh graduates with strong internships or relevant project experience are welcome to apply.

Skills & Competencies

• Strong organizational and coordination skills.
• Good written and verbal communication skills.
• Basic knowledge of digital marketing and social media platforms.
• Creative, detail-oriented, and able to handle multiple tasks.
• Proficient in MS Office / Google Workspace; basic design knowledge (Canva, etc.) is a plus.

Additional Information

Why choose us?

• Government Mandated Benefits
• Pay Raise
• 13th Month Pay
• Overtime Pay
• Holiday Pay