Marketing Data Researcher

relx; Manila; On-site; PHP 350,000 - 650,000; Full time

Benefits offered by this job

Country-specific benefits

Job summary

Law360 is seeking a Marketing Data Researcher who will support prospect discovery, lead generation, and data quality initiatives under the guidance of a Senior Marketing Data Researcher. You will gather and validate data from internal and external sources to build accurate prospect lists and enhance marketing campaigns.

The role requires a Bachelor's degree and at least one year in Marketing Data Research or Data Management, with the ability to learn AI tools to streamline workflows and drive

Qualifications

• Bachelor's degree holder required.
• Minimum 1 year experience in Marketing Data Research or Data Management.
• Knowledge of data analysis and consumer data.
• Ability to learn enterprise AI tools for workflows.

Responsibilities

• Understand Law360 products, strategies, and market differences.
• Ensure clients receive the newsletters they subscribe to.
• Maintain timely and accurate database information.
• Assist renewal account managers and sales enablement tasks (unsubscribe/subscribe newsletters, target contacts, update information).
• Validate and update organizations, contacts and account information in the in-house system.

Skills

Marketing data research

Data management

Lead generation

Prospect discovery

Data analysis

AI tools

Education

Bachelor's degree

Job description

The Marketing Data Researcher is expected to have or quickly develop an understanding of the legal landscape, Law360's core market segments, and Law360 as a product. Under the supervision of Senior Marketing Data Researcher on the MRA team, this position assists with prospect discovery, lead generation, and research and analysis to ensure the quality, accuracy, and completeness of our marketing data. This includes using internal and external information sources to identify organizations and individuals to target, collecting data to support marketing and sales efforts, and maintaining our prospect database.

Accountabilities:

• Understand the business, research and marketing strategies and the unique differences of Law 360 products and services.
• Responsible for making sure that the clients are getting the newsletter that they are subscribing to ensure added value to customer experience.
• Maintaining a timely and accurate information of database
• Assist and support renewal account managers or sales enablement tasks by fulfilling request such as unsubscribing and resubscribing newsletters, targeting contacts, updating information, etc.
• Validate and update organizations, contacts and account information across custom in-house system.

Qualifications:

• Bachelor's degree holder
• Minimum of 1 year experience in Marketing Data Research or Data Management.
• Requires conceptual knowledge of theories, practices, and procedures within a job discipline.
• Undertakes detailed quantitative analyses of consumer databases and external data sources and develops a data driven insight into customers, their behaviors, buying preferences and patterns.
• Exchanges straightforward information, asks questions and checks for understanding.
• This position assists with prospect discovery, lead generation, and research and analysis to ensure the quality, accuracy, and completeness of our marketing data.
• Ability to quickly learn and apply enterprise AI tools and technologies to support technical workflows and business objectives

We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits.

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We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1-855-833-5120.

We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.

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