Manager, Brand Marketing

Solaire Resort; Philippines; On-site; PHP 900,000 - 1,500,000; Full time

Job summary

Solaire Resort is seeking a Manager, Brand Marketing to lead data-driven strategies and integrated campaigns across Hotel, F&B, Retail, and Entertainment. The role demands a strong background in brand development and cross-functional collaboration to deliver campaigns aligned with the resort's identity.

The ideal candidate will supervise budgets, guide creative execution, and build partnerships with agencies and digital firms to elevate the brand across all touchpoints.

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• 5–7+ years of experience in brand strategy and data-driven marketing.
• Proven success in a senior or managerial marketing role.
• Strong creative judgment aligned with brand standards.
• In-depth knowledge of current marketing trends and customer acquisition.
• Skilled in leading and developing high-performing teams.
• Proficient in digital marketing platforms, analytics tools, and CRM.
• Strong communicator with cross-department collaboration.
• Analytical mindset focusing on performance metrics.

Responsibilities

• Develops and executes innovative marketing strategies across Hotel, F&B, Retail, and Entertainment.
• Uses data-driven insights to identify growth opportunities and boost engagement.
• Oversees campaign planning and execution with cross-functional teams.
• Manages partnerships with agencies and production companies.
• Analyzes campaign performance and recommends optimization.
• Ensures cohesive marketing strategy across the resort.

Skills

Brand strategy

Data-driven marketing

Team leadership

Digital marketing

Analytics tools

CRM systems

Communication

Creative judgment

Performance metrics

Education

Bachelor's degree in Marketing, Business, or related field

Tools

CRM platforms

Analytics tools

Digital marketing platforms

Job description

Manager, Brand Marketing

Company : Solaire Resort Job Type : Full Time Philippines

Job Description - Manager, Brand Marketing

POSITION SUMMARY

This role focuses on leading data -driven strategies and integrated campaigns across Hotel, F&B, Retail, and Entertainment. The candidate must have a strong background in brand development, events management, and creative execution, with a solid grasp of industry trends and the ability to collaborate cross -functionally to deliver brand -aligned, impactful campaigns.

DUTIES AND RESPONSIBILITIES

• Develops and executes innovative marketing strategies to enhance brand positioning and drive business performance across Hotel, F&B, Retail, and Entertainment.
  

• Uses data -driven insights to identify growth opportunities, boost customer engagement, and strengthen brand presence.
  

• Formulates strategies that leverage market opportunities and internal brand strengths.
  

• Identifies trends in the Hotel and Retail sectors to create relevant opportunities for the brands.
  

• Plans and directs marketing efforts for hotel, F&B, and non -gaming units.
  

• Conceptualizes strategic initiatives and oversees campaign execution.
  

• Leads cross -functional collaboration to implement marketing strategies.
  

• Manages partnerships with advertising agencies, digital firms, and production companies.
  

• Cultivates a creative marketing culture aligned with the brand's identity.
  

• Builds strong internal partnerships to deliver integrated, objective -driven marketing campaigns.
  

• Collaborates with stakeholders to ensure a cohesive marketing strategy across the resort.
  

• Analyzes campaign performance and provides strategic recommendations for optimization.
  

• Keeps updated with trends and best practices in marketing and customer acquisition.
  

• Oversees and manages the brand marketing budget, ensuring alignment with objectives.
  

Requirements

QUALIFICATIONS AND REQUIREMENTS

• Bachelor's degree in Marketing, Business, or a related field
  

• 5–7+ years of experience in brand strategy, data -driven marketing, and cross -functional team leadership
  

• Proven success in a senior or managerial marketing role
  

• Strong creative judgment with the ability to align concepts to brand standards
  

• In -depth knowledge of current marketing trends, tools, and customer acquisition strategies
  

• Skilled in leading and developing high -performing teams
  

• Proficient in digital marketing platforms, analytics tools, and CRM systems
  

• Strong communicator with experience collaborating across departments and stakeholders
  

• Analytical mindset with a focus on performance metrics and data -based decision -making
  

• Results -driven and innovative, with the ability to manage complex marketing initiatives end -to -end