Senior Brand Marketing Lead - Luxury Resort & Experiences

Solaire Resort; Hinoba-an; On-site; PHP 1,800,000 - 2,600,000; Full time

Job summary

Solaire Resort is seeking a Brand Marketing Manager to own demand generation and brand strategy across the property, translating insights into cohesive offerings and experiences. You will lead cross-functional teams with Gaming, Hotel Operations, F&B, Entertainment, PR, Creative, Media, and CRM to deliver integrated campaigns that align with KPIs.

The ideal candidate has 10+ years in brand development and marketing strategy, strong leadership, and a proven ability to turn data into creative,

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• 10+ years in brand development and marketing strategy, with leadership experience.

Responsibilities

• Lead end-to-end marketing strategies and resort-wide campaigns across gaming and non-gaming pillars.
• Coordinate cross-functional teams (Analytics, Creative, Media, Digital, Operations) for local and regional launches.
• Track performance, optimize campaigns, and manage the brand marketing budget to hit revenue targets.

Skills

Brand development

Customer segmentation

Market sizing

Data-driven decision making

Event management

Cross-functional collaboration

Education

Bachelor's degree in Marketing

Tools

CRM systems

Analytics platforms

Job description

Solaire Resort is seeking a Brand Marketing Manager to own demand generation and brand strategy across the property, translating insights into cohesive offerings and experiences. You will lead cross-functional teams with Gaming, Hotel Operations, F&B, Entertainment, PR, Creative, Media, and CRM to deliver integrated campaigns that align with KPIs.

The ideal candidate has 10+ years in brand development and marketing strategy, strong leadership, and a proven ability to turn data into creative,