Job Summary:
We're pleased to be welcoming a confident and persistent Cold Caller & Appointment Setter to drive outbound sales activity for a growing structured cabling and low voltage services provider. The post pairs prospect research, high-volume outbound calling, lead qualification, and appointment setting for our sales team. The right person is at home speaking with facilities managers, IT directors, and procurement contacts, takes rejection in stride, and keeps meticulous records of every call and follow-up.
Key Responsibilities:
- Research and pull together prospect contact information from school district directories, vendor networks, bid websites, and other public sources
- Build and hold clean, accurate call lists with verified names, titles, phone numbers, and email addresses
- Carry out high-volume outbound cold calls to B2B prospects across the education, commercial, and institutional sectors
- Weigh leads by singling out decision-makers, project timelines, budget authority, and upcoming cabling or low voltage needs
- Set qualified appointments and discovery meetings for the sales team
- Run follow-up sequences for prospects who aren't yet ready, callbacks and email touchpoints included
- Log all call activity, outcomes, and notes accurately in the CRM or tracking system
- Watch bid and procurement websites for new opportunities and flag relevant leads to the sales team
- Report weekly on outreach volume, connect rates, appointments set, and conversion results
- Keep cleaning and updating lead lists, pulling outdated contacts and putting right bad data
Mandatory Skills:
- Proven grounding in B2B cold calling, telemarketing, or outbound sales
- Demonstrated success setting appointments for a sales team or closer
- Excellent spoken English with a clear, neutral, professional phone presence
- Confidence handling gatekeepers, objections, and repeated rejection without losing momentum
- Strong online research skills for sourcing and verifying business contact information
- Grounding in holding lead lists, call logs, and CRM records to a high level of accuracy
- At home working with a headset and reliable internet on a steady daily calling schedule
- Dependable, precise, and self-directed at work
- Strong communication skills, both verbal and written
Preferred Skills:
- Grounding calling into the education sector, school districts, or public institutions
- Familiarity with construction, telecom, IT infrastructure, structured cabling, or low voltage services
- Grounding moving through government or district bid and procurement portals
- Working knowledge of CRM platforms such as HubSpot, Zoho, GoHighLevel, or Pipedrive
- Time spent with dialer software or VoIP calling systems
- Capacity to draft simple follow-up emails and outreach scripts
- Capacity to carry several lead campaigns at a time
Why Join Us:
This is a strong chance to join a growing team where your outreach fuels the sales pipeline directly and your results are plainly on show. You'll hold real ownership over your lead lists and calling strategy, with an experienced sales team behind you. If the challenge of opening doors and turning cold conversations into booked meetings appeals to you, the post is a strong fit.