Klaviyo Email Marketing Ops Pro — Campaigns & Growth

MicroSourcing International; Pasay; Hybrid; PHP 670,000 - 1,116,000; Full time

Benefits offered by this job

Healthcare on day one

Performance bonuses

Flexible work arrangements

Career growth opportunities

Job summary

MicroSourcing is seeking a Marketing Operations Specialist (Email Marketing) to build and optimize Klaviyo flows and campaigns across multiple Shopify brands. You will plan calendars for major promotions, design mobile-first emails, and develop audiences with dynamic content and catalog blocks.

You will analyze performance, run A/B tests, and maintain scorecards, while ensuring deliverability, brand compliance, and cross-region customization for AU, UK, and US markets.

Qualifications

• 3+ years of hands-on Klaviyo experience building flows and campaigns for Shopify brands.
• Strong knowledge of conditional splits, flow filters, dynamic content, catalogue blocks, custom properties, segmentation, and flow logic.
• Strong email design skills using Canva and hands-on email building in Klaviyo.
• Experience managing multiple Shopify stores or brands simultaneously.
• Strong analytical skills with the ability to explain campaign/flow performance and recommend improvements.
• Excellent written English with the ability to adapt content for AU/UK/US audiences.
• Experience with HTML and CSS for email.
• Experience with Klaviyo SMS/text messaging.
• Experience with holdout or incrementality testing.
• Experience working with brands serving customers in AU, UK, or US.

Responsibilities

• Build and manage Klaviyo flows and campaigns for multiple Shopify brands, including flow architecture and automation.
• Plan and manage email campaign calendars for promotions and sales periods.
• Design mobile-first, accessible emails using reusable modules and brand guidelines.
• Develop audience segments, dynamic content, conditional splits, and catalog blocks.
• Conduct A/B tests, holdout tests, and incrementality testing to measure effectiveness.
• Monitor performance metrics and maintain monthly scorecards with insights for improvements.
• Manage deliverability, sender authentication, branded sending domains, list hygiene, and unsubscribe compliance.
• Integrate Klaviyo with Shopify, product catalogs, reviews platforms, and other tools.
• Build scalable templates and campaign structures to enhance efficiency across brands.
• Ensure accuracy of links, codes, audiences, regions, and settings before sends.
• Communicate issues and propose solutions, owning campaign performance.
• Adapt email copy and campaigns for Australian, UK, and US audiences.

Skills

Klaviyo

Shopify

Email design

HTML/CSS for email

Analytics

English copy

SMS marketing

Holdout testing

Incrementality testing

Tools

Klaviyo

Shopify

Canva

Notion

HTML

CSS

Job description

MicroSourcing is seeking a Marketing Operations Specialist (Email Marketing) to build and optimize Klaviyo flows and campaigns across multiple Shopify brands. You will plan calendars for major promotions, design mobile-first emails, and develop audiences with dynamic content and catalog blocks.

You will analyze performance, run A/B tests, and maintain scorecards, while ensuring deliverability, brand compliance, and cross-region customization for AU, UK, and US markets.