About the role
Big Ideas PH is seeking a high-velocity, execution-driven Influencer Outreach Specialist with dedicated experience in the beauty and skincare space to power creator activation programs for two premier US beauty brands: Patchology (micro-creator high-frequency seeding) and Kate Somerville (tiered authority outreach). Reporting directly to brand marketing leads and managers, this is a daily execution and high-cadence volume role centered on sourcing creators, driving outreach, managing end-to-end sample fulfillment, and converting contacts into organic brand advocacy.
Key responsibilities
- Execute 50–75 outbound creator or influencer touches per day across TikTok and Instagram using tailored, brand-aligned messaging
- Source and activate creators against strategic briefs for Patchology (high-frequency micro-creator seeding) and Kate Somerville (tiered outreach targeting beauty creators, wellness influencers and lifestyle trendsetters)
- Manage end-to-end sample requests including logging creator addresses, submitting accurate warehouse requests, tracking timestamped shipments, and proactively following up to confirm receipt
- Conduct timely post-outreach follow-ups to maintain creator engagement and maximize response-to-posted content conversion rates
- Monitor, log, and verify live creator posts to ensure accurate product tagging, adherence to brand messaging, and compliance with FTC disclosure guidelines
- Track daily and weekly outreach volume, response rates, sample shipments, and content output using spreadsheets or ShopMy/CRM tracking tools
- Maintain a clean, organized creator directory categorized by creator tiers, skin concerns/niches, platform performance, and engagement metrics
- Participate in daily standups or asynchronous check-ins with brand leaders, proactively troubleshooting stalled responses or shipping delays
About you
- Bachelor's Degree in Marketing, Communications, or related field preferred
- At least 2-3 years prior experience in influencer marketing, social media management, creator recruiting, talent outreach, or affiliate marketing management
- Proven experience in hands-on creator outreach on TikTok (including TikTok Shop Creator Marketplace / Affiliate Plan) and Instagram (DM, email, or native outreach tools)
- Direct operational familiarity with ShopMy or comparable creator gifting platforms (Superfiliate, GRIN, Aspire)
- Hands-on experience working inside sample fulfillment workflows (address logging, warehouse coordination, and timestamped shipment tracking)
- Fluency in written English required to draft personalized, brand-voice outreach messages
- Consistent track record of daily/weekly data logging, tracker hygiene, and clear performance reporting
- High comfort working with spreadsheets (Google Sheets, MS Excel) and CRM-style tracking tools
- Self-starter mindset with full comfort working toward daily/weekly outreach targets and performance KPIs
- Eligible to legally work as a remote freelancer or contractor based in the Philippines