GTM Project Lead: Launch Planning & Ops (Contract)

adidas Group; Manila; On-site; PHP 900,000 - 1,500,000; Full time

Job summary

adidas Group seeks an Assistant Manager for Go-to-Market (Contract) to support GTM planning, NAC management, and in-season execution. You will coordinate calendars, timelines, and stakeholder communications across channels, ensuring timely launches.

The role emphasizes data analysis, project coordination, and external partner management. Ideal candidates bring 2–5 years in GTM/ops, strong Excel skills, and a collaborative, detail-oriented mindset to drive successful product launches in a

Qualifications

• 2–5 years in Go-to-Market, Product Operations, Merchandising, Brand Marketing, or Sales Operations.
• Strong project management and cross-functional coordination skills.
• Experience with product lifecycle processes and retail/consumer goods operations.
• Highly organized, detail-oriented, and proficient in Excel/reporting tools.

Responsibilities

• GTM planning and execution aligned with business objectives and priorities.
• Own the GTM calendar with milestones, launches, and stakeholder deliverables.
• Coordinate GTM tools, meetings, and cascades across teams.
• Track deadlines, deliverables, and launch readiness activities.
• Lead NAC creation and manage country hyperlocal product calendar.
• Coordinate design briefs and contracting with external partners/agencies.
• Support in-season execution and analyze campaign performance.
• Ensure timely pricing updates and maintain dashboards for launches.

Skills

GTM planning

Project management

Cross-functional collaboration

Stakeholder management

Data analysis

Product operations

Merchandising

Brand marketing

Sales operations

Excel & reporting

Tools

Excel

Job description

adidas Group seeks an Assistant Manager for Go-to-Market (Contract) to support GTM planning, NAC management, and in-season execution. You will coordinate calendars, timelines, and stakeholder communications across channels, ensuring timely launches.

The role emphasizes data analysis, project coordination, and external partner management. Ideal candidates bring 2–5 years in GTM/ops, strong Excel skills, and a collaborative, detail-oriented mindset to drive successful product launches in a