Go-to-Market Project Lead (Contract)

adidas; Manila, Hinoba-an; On-site; PHP 700,000 - 1,000,000; Part time

Job summary

adidas is seeking an Assistant Manager, Go to Market on a contract basis to support planning, execution, and governance of GTM activities across seasonal launches. The role requires strong coordination with product, marketing, and sales teams to ensure on-time delivery and aligned priorities.

You will manage NAC creation, maintain the local product calendar, and enable timely executions across channels, while delivering concise reporting and stakeholder updates for optimal launch readiness.

Qualifications

• 2–5 years of Go-to-Market, product operations, merchandising, or related experience.
• Strong project management and coordination skills to manage multiple deadlines.
• Experience with product lifecycle, article creation, or retail operations preferred.
• Highly organized with excellent communication skills.

Responsibilities

• Support the development and execution of integrated go-to-market plans aligned with business objectives and priorities.
• Own and maintain the GTM calendar and milestones across product launches and campaigns.
• Coordinate GTM tools, meetings, and cascades for clear cross-team alignment.
• Lead NAC creation and manage country calendar for timely launches.
• Partner with channel teams for in-season execution and campaign readiness.
• Consolidate campaign and sell-through reports and provide actionable insights.
• Drive project coordination and cross-functional collaboration to improve processes and outcomes.
• Provide regular status updates to stakeholders on progress, risks, and dependencies.

Skills

Project management

Cross-functional coordination

Stakeholder management

Data analysis

Tools

Excel

Job description

adidas is seeking an Assistant Manager, Go to Market on a contract basis to support planning, execution, and governance of GTM activities across seasonal launches. The role requires strong coordination with product, marketing, and sales teams to ensure on-time delivery and aligned priorities.

You will manage NAC creation, maintain the local product calendar, and enable timely executions across channels, while delivering concise reporting and stakeholder updates for optimal launch readiness.