Growth Marketing Strategist – Email & Reactivation

vamasters, Inc.; La Carlota; On-site; PHP 300,000 - 600,000; Full time

Job summary

vamasters, Inc. is seeking a Marketing Strategist who can drive email and SMS reactivation campaigns for a growing health and wellness practice.

You will segment a 4,000+ contact list, craft reactivation strategies, and advise on messaging, timing, and sequencing to win back dormant clients and unbooked leads. You will write and execute campaigns in GoHighLevel, develop funnels or landing pages, and repurpose video content into email content while tracking performance and refining strategies to

Qualifications

• Proven digital marketer: plan and run email and SMS campaigns, not just setup.
• Strong ability to segment lists by past behavior and engagement.
• Demonstrated experience with win-back or reactivation campaigns.
• Excellent English copywriting for email and SMS.
• Plan ongoing nurture programs and newsletters.
• Knowledge of GoHighLevel campaigns, workflows, and funnels.
• Ability to explain strategic recommendations clearly.
• Comfortable using data to guide decisions.
• Be exact, prompt, and self-sufficient in daily tasks.
• Strong communication skills.

Responsibilities

• Segment our 4,000+ contacts by past interaction (visit history, activity, leads).
• Develop reactivation strategies to bring inactive clients and unconverted leads back for appointments.
• Advise owner on campaign strategy: messaging, timing, frequency, sequence.
• Plan and produce regular email and SMS communications to keep us top of mind.
• Write campaign copy with owner input and final approval.
• Execute and schedule campaigns in GoHighLevel.
• Recommend and build funnels or landing pages in GoHighLevel where useful.
• Repurpose 100+ educational videos into email content.
• Track campaign performance (opens, replies, bookings) and refine strategy accordingly.
• Bring fresh ideas to grow bookings via owned channels and reduce paid ads.

Skills

Digital marketing

Email marketing

SMS marketing

Campaign strategy

Copywriting

Data analysis

Tools

GoHighLevel

Job description

vamasters, Inc. is seeking a Marketing Strategist who can drive email and SMS reactivation campaigns for a growing health and wellness practice.

You will segment a 4,000+ contact list, craft reactivation strategies, and advise on messaging, timing, and sequencing to win back dormant clients and unbooked leads. You will write and execute campaigns in GoHighLevel, develop funnels or landing pages, and repurpose video content into email content while tracking performance and refining strategies to