Growth-Driven Digital Marketing Strategist (Email & SMS)

vamasters, Inc.; Davao City; On-site; PHP 400,000 - 680,000; Full time

Job summary

vamasters, Inc. in the Philippines seeks a Marketing Strategist who knows GoHighLevel to lead email and SMS campaigns for a growing health and wellness practice.

You will segment our contact list, design reactivation campaigns for inactive clients and leads, and plan regular communications that keep us top of mind. The role is strategy-first: advise on what to send and why, write campaigns, and then execute them in GoHighLevel.

Qualifications

• Proven experience planning and running email and SMS campaigns beyond technical setup.
• Strong ability to segment lists by past behavior and engagement.
• Demonstrated experience with reactivation/win-back campaigns.
• Excellent English copywriting for email/SMS.
• Experience planning nurture programs and content calendars.
• Working knowledge of GoHighLevel campaigns, workflows, and funnels.
• Ability to explain strategic recommendations clearly.
• Comfort analyzing campaign results and using data to guide decisions.
• Self-directed, reliable with strong follow-through.
• Strong communication skills.

Responsibilities

• Segment our database of 4,000+ contacts based on past interaction and leads.
• Develop reactivation strategies to bring inactive clients back for appointments.
• Advise owner on campaign strategy, messaging, timing, and sequence.
• Plan and produce regular email and SMS communications to build long-term awareness.
• Write campaign copy in collaboration with the owner and obtain final approval.
• Execute and schedule campaigns in GoHighLevel.
• Recommend and build funnels or landing pages to improve results.
• Repurpose existing video content into email content.
• Track campaign performance and refine strategy based on results.
• Introduce fresh ideas to grow bookings via owned channels.

Skills

Digital marketing strategy

Email marketing

SMS marketing

List segmentation

Campaign copywriting

Campaign planning

GoHighLevel workflows

Data-driven decisions

Communication skills

Tools

GoHighLevel

Job description

vamasters, Inc. in the Philippines seeks a Marketing Strategist who knows GoHighLevel to lead email and SMS campaigns for a growing health and wellness practice.

You will segment our contact list, design reactivation campaigns for inactive clients and leads, and plan regular communications that keep us top of mind. The role is strategy-first: advise on what to send and why, write campaigns, and then execute them in GoHighLevel.