Events and VIP Activation Manager

Regent Distributor Philippines Inc.; Mandaluyong; On-site; PHP 500,000 - 900,000; Full time

Job summary

Regent Distributor Philippines Inc. in Mandaluyong is seeking an Events & VIP Activations Manager to transform our Retail and F&B spaces into event destinations. You will design attractive party packages, curate exclusive VIP experiences, and manage high-end pop-up booths.

A core part of this role is lead generation—proactively finding and securing corporate and private event bookings. You will also develop tiered event offerings, manage mall pop-ups, and coordinate inquiries, quotations, and

Qualifications

• Bachelor’s degree required; 3–5 years in events or hospitality.
• Experience designing and pricing party packages for F&B/retail.
• Ability to lead pop-up booths and VIP events.
• Strong lead generation and client scouting capabilities.
• On-site role in Mandaluyong, Philippines.

Responsibilities

• Product Development (Party Packages): Create and price tiered event packages for F&B and Retail spaces.
• Pop-up Booth Management: Design, source, and manage logistics for premium pop-up booths in malls and retail locations.
• VIP & Lifestyle Events: Conceptualize and execute by-invitation events for top-tier customers, influencers, and corporate partners.
• Business Development & Lead Generation: Scout for and convert leads for private events, corporate functions, and catering.
• Inquiry Management: Act as the primary contact for event inquiries, providing quotations and site inspections.

Skills

Event Management

Lead Generation

VIP & Lifestyle Events

Sales & Business Development

Customer Inquiries Handling

Education

Bachelor's degree

Job description

On-site - Mandaluyong 3-5 Yrs Exp Bachelor Full-time

Job Description

Government Mandated Benefits

• 13th Month Pay

Insurance Health & Wellness

• HMO

Role Overview

The Events & VIP Activations Manager is responsible for transforming our Retail and F&B spaces into event destinations. You will design attractive party packages, curate exclusive VIP experiences, and manage high-end pop-up booths. A core part of this role is lead generation—proactively finding and securing corporate and private event bookings.

Key Responsibilities

Product Development (Party Packages)

• Create and price tiered event packages for our F&B and Retail spaces (e.g., "Cafe Takeovers," "Retail VIP Shopping Nights," "Children’s Birthday Bundles").

Pop-up Booth Management

• Design, source, and manage the logistics for premium pop-up booths in malls and retail locations to meet sales and profit target.

VIP & Lifestyle Events

• Conceptualize and execute "by-invitation" events for top-tier customers, influencers, and corporate partners to build brand loyalty.

Business Development & Lead Generation

• Actively scout for and convert leads for private events, corporate functions, and catering opportunities.
• Build a database of event planners and corporate HR contacts.

Inquiry Management

• Act as the primary point of contact for all event-related inquiries, providing quotations and conducting site inspections for potential clients.

Working Location

35, JME Bldg.. JME, 35 Calbayog St, Mandaluyong City, 1550 Metro Manila, Philippines