Driver Onboarding Marketing Specialist (Digital & Field)

Angkas; Makati; Hybrid; PHP 446,000 - 781,000; Full time

Benefits offered by this job

Flexibility

Work-life balance

Free meals

Gym access

Career growth

Salary increases

Startup energy

Global team

Tech-driven culture

Job summary

Angkas is seeking an Onboarding Marketing Officer to drive driver lead generation campaigns across digital and offline channels. You will manage campaign execution, coordinate on-ground activations, track funnel performance, and optimize the applicant journey from first touch to onboarding attendance.

The role requires 2–4 years in digital marketing or related fields, hands-on experience with paid media, field work readiness, and strong communication in Filipino and English.

Qualifications

• 2–4 years of experience in digital marketing, lead generation, field marketing, or growth.
• Experience with paid media platforms (Meta, Google, TikTok) and campaign optimization.
• Comfortable performing field work at transport hubs and events.
• Detail-oriented and able to manage multiple campaigns across cities.
• Strong communication in Filipino and English; data-driven mindset.
• Proficient with spreadsheets and data analysis to track results.

Responsibilities

• Set up, monitor, and optimize paid campaigns on Meta, Google, TikTok across driver recruitment.
• Coordinate on-ground activations and partner relationships to drive applicants.
• Track funnel performance and optimize the applicant journey to onboarding attendance.
• Manage on-ground collateral and logistics for onboarding events.
• Maintain lead trackers by source, stage, and status; surface insights for improvement.
• Prepare performance summaries for the Onboarding Marketing Manager.

Skills

Digital marketing

Lead generation

Field marketing

Campaign management

Data analysis

Communication

Tools

Meta Ads Manager

Google Ads

TikTok Ads

Job description

Angkas is seeking an Onboarding Marketing Officer to drive driver lead generation campaigns across digital and offline channels. You will manage campaign execution, coordinate on-ground activations, track funnel performance, and optimize the applicant journey from first touch to onboarding attendance.

The role requires 2–4 years in digital marketing or related fields, hands-on experience with paid media, field work readiness, and strong communication in Filipino and English.