Onboarding Marketing Lead: Driver Recruitment & Growth

Angkas; Makati; Hybrid; PHP 420,000 - 700,000; Full time

Benefits offered by this job

Free meals

Gym access

Career growth

Job summary

Angkas is seeking an Onboarding Marketing Officer to own driver lead generation campaigns across digital and offline channels, ensuring qualified motorcycle driver applicants show up for onboarding. You will manage campaign execution, coordinate on-ground activations, and optimize the applicant journey from first touchpoint to onboarding.

This role requires 2–4 years in digital marketing or lead generation, hands-on experience with Meta/Google/TikTok ads, willingness to do field work at hubs and

Qualifications

• 2–4 years of experience in digital marketing or growth.
• Hands-on with Meta Ads Manager, Google Ads or TikTok Ads.
• Willingness to do field work across hubs and community events.
• Detail-oriented and organized; manage multiple campaigns and activations.
• Strong communication in Filipino and English; comfortable engaging with riders.
• Proficient in spreadsheets and data analysis to track funnels.

Responsibilities

• Set up, monitor, and optimize paid campaigns on Meta, Google, TikTok, and other platforms.
• Coordinate with Creatives to brief copy, visuals, and video assets.
• Plan field activations at transport hubs, terminals, and partner sites.
• Nurture applicants via SMS and calls to confirm onboarding attendance.
• Maintain lead tracker and report performance; identify improvement opportunities.

Skills

Digital marketing

Lead generation

Field marketing

Analytical mindset

Fluent Filipino/English

Tools

Meta Ads Manager

Google Ads

TikTok Ads

Job description

Angkas is seeking an Onboarding Marketing Officer to own driver lead generation campaigns across digital and offline channels, ensuring qualified motorcycle driver applicants show up for onboarding. You will manage campaign execution, coordinate on-ground activations, and optimize the applicant journey from first touchpoint to onboarding.

This role requires 2–4 years in digital marketing or lead generation, hands-on experience with Meta/Google/TikTok ads, willingness to do field work at hubs and