Director of Brand & Demand Growth

Travel with the Grooves, Inc. (RIMOWA PH); Pasig; On-site; PHP 1,800,000 - 2,400,000; Full time

Job summary

The Marketing Director translates the brand's marketing strategy into execution across all customer-facing channels. The role leads Brand Execution, Marketing, and Communications, ensuring the identity defined by the President is reflected in stores, ecommerce, campaigns, social media, PR, and other touchpoints.

The Marketing Director drives brand desirability into customer demand, traffic, acquisition, and repeat purchase, collaborating with the General Manager, Merchandising, Retail, and

Responsibilities

• Brand Execution and Consistency
• Marketing and Demand Creation
• Communications and PR
• Retail and Customer Experience
• Marketing Organization and Leadership

Job description

The Marketing Director translates the brand's marketing strategy into execution across all customer-facing channels. The role leads Brand Execution, Marketing, and Communications, ensuring the identity defined by the President is reflected in stores, ecommerce, campaigns, social media, PR, and other touchpoints.

The Marketing Director drives brand desirability into customer demand, traffic, acquisition, and repeat purchase, collaborating with the General Manager, Merchandising, Retail, and