Digital Marketing & Paid Social Specialist | WFH

SourceU; Metro Manila; A distancia; PHP 600.000 - 900.000; Jornada completa

Descripción de la vacante

SourceU is seeking an experienced Digital Marketing & Paid Social Specialist to own paid advertising and social media delivery for our growing group of businesses. This role focuses on hands-on execution with minimal supervision and a strong emphasis on results.

You will manage Meta Ads Manager, create compelling ad content, and provide clear reporting on performance. The position offers a remote, long-term opportunity with opportunities to optimize and scale campaigns.

Formación

• Hands-on experience managing Meta advertising campaigns.
• Proven examples of campaigns you personally managed and results achieved.
• Understanding of lead generation, customer acquisition, and conversion-focused marketing.
• Experience managing business social media accounts.
• Strong written English skills with the ability to write effective advertising copy.
• Experience editing images and videos into advertising creatives.
• Ability to work independently and manage multiple priorities.

Responsabilidades

• Plan, launch, manage, and optimise paid social media campaigns.
• Manage Meta Ads Manager as a core responsibility.
• Monitor campaign performance, leads, conversions, and key advertising metrics.
• Test different audiences, creative approaches, and campaign strategies to improve results.
• Track advertising spend efficiency and provide performance insights.
• Write advertising copy for paid and organic social media content.
• Edit and assemble supplied photos and videos into ad-ready creative.
• Plan, schedule, and maintain consistent social media content.
• Create content that communicates products, offers, and brand messages clearly to the target audience.
• Take ownership of daily marketing execution.
• Provide regular performance updates and campaign reports.
• Identify issues, recommend improvements, and action agreed changes.

Conocimientos

Meta advertising campaigns

Campaign performance analysis

Social media management

Advertising copywriting

Independent work

Creative editing (images/videos)

Communication (English)

Reporting & optimization

Herramientas

Meta Ads Manager

Descripción del empleo

Digital Marketing & Paid Social Specialist | WFH

We are seeking an experienced Digital Marketing & Paid Social Specialist to take ownership of paid advertising and social media delivery for a growing group of businesses.

This role is focused on hands-on marketing execution, managing paid campaigns, improving advertising performance, creating social media content, and providing clear reporting on results.

The successful candidate will work directly with the business owner and will be responsible for maintaining consistent marketing activity with minimal supervision. This is a long-term opportunity for someone who can independently manage campaigns, identify improvements, and deliver measurable outcomes.

Key Responsibilities

Paid Advertising

Plan, launch, manage, and optimise paid social media campaigns.

Manage Meta Ads Manager as a core responsibility.

Monitor campaign performance, leads, conversions, and key advertising metrics.

Test different audiences, creative approaches, and campaign strategies to improve results.

Track advertising spend efficiency and provide performance insights.

Social Media & Content Creation

Write advertising copy for paid and organic social media content.

Edit and assemble supplied photos and videos into ad-ready creative.

Plan, schedule, and maintain consistent social media content.

Create content that communicates products, offers, and brand messages clearly to the target audience.

Campaign Ownership & Reporting

Take ownership of daily marketing execution.

Provide regular performance updates and campaign reports.

Identify issues, recommend improvements, and action agreed changes.

Maintain campaign momentum without requiring daily direction.

Requirements

Hands-on experience managing Meta advertising campaigns.

Proven examples of campaigns you personally managed and results achieved.

Understanding of lead generation, customer acquisition, and conversion-focused marketing.

Experience managing business social media accounts.

Strong written English skills with the ability to write effective advertising copy.

Experience editing images and videos into advertising creatives.

Ability to work independently and manage multiple priorities.

Ideal Candidate

You are someone who:

• Has practical experience running paid advertising campaigns
• Can analyse performance data and make optimisation decisions
• Takes ownership of tasks and follows through without being chased
• Communicates clearly and provides regular updates
• Is looking for a stable, long-term remote opportunity