Category Strategy Lead - FMCG Growth & NPD

JG Summit Holdings, Inc.; Quezon City; On-site; PHP 1,500,000 - 2,300,000; Full time

Job summary

Universal Robina Corporation is seeking a Category Strategy Manager in Quezon City, Philippines. The role focuses on setting strategic direction for assigned categories, aligning plans with Brand Marketing and Channels, and representing Sales in Tribes and critical engagements.

Responsibilities include strategy creation, NPD planning, forecasting, inventory management, and category leadership. Requires 7–10 years in FMCG with strong data, leadership, and cross-functional collaboration skills.

Qualifications

• Bachelor's degree in Business Administration, Marketing, Management, Economics, or any related field.
• At least 7-10 years of relevant FMCG experience in Sales, Trade Marketing, or Category Management.
• Proven track record in strategy development, category planning, and program execution.
• Experience in new product launches, forecasting, and inventory management.
• Strong background in data analysis, research interpretation, and financial management.
• Leadership experience in managing and developing teams.
• Strong strategic thinking and analytical skills.
• Excellent project management and organizational abilities.
• Proficient in data-driven decision-making and category performance tracking.
• Strong communication and presentation skills, able to influence cross-functional teams.
• Proficiency in MS Office (Excel, PowerPoint, Word); familiarity with Nielsen, Power BI, or similar analytics platforms is an advantage.

Responsibilities

• Strategy and Program Creation: develop category sales strategies, plans, and tactics aligned to annual plans.
• New Product Launch and Management: lead NPD channel planning and ISQ/NPI evaluations.
• Forecasting: provide sales perspective in forecasting meetings and translate trends into forecasts.
• Inventory Management: approve distribution of critical SKUs and advise on aging stock moves.
• Category Champion: identify priority channels and act as knowledge center during Sales engagements.
• People Development: ensure team health and development plans, identify learning priorities.

Skills

Leadership

Strategic thinking

Analytical skills

Data analysis

Project management

Cross-functional collaboration

MS Excel

Power BI

Education

Bachelor's degree in Business Administration, Marketing, Management, Economics, or related field

Tools

Nielsen

Power BI

MS Office

Job description

Universal Robina Corporation is seeking a Category Strategy Manager in Quezon City, Philippines. The role focuses on setting strategic direction for assigned categories, aligning plans with Brand Marketing and Channels, and representing Sales in Tribes and critical engagements.

Responsibilities include strategy creation, NPD planning, forecasting, inventory management, and category leadership. Requires 7–10 years in FMCG with strong data, leadership, and cross-functional collaboration skills.