The Business Development Associate plays a pivotal role in expanding RS Concepts Inc.’s client base and revenue streams in the Out-of-Home (OOH) advertising sector. This role involves identifying new business opportunities, nurturing client relationships, and supporting the execution of strategic sales initiatives. The ideal candidate combines market insight, persuasive communication, and a proactive mindset to drive growth in a fast-paced, creative industry.
Client Acquisition & Relationship Management
- Identify and pursue new business leads across industries.
- Conduct client presentations and pitch tailored OOH advertising solutions
- Build and maintain strong relationships with advertisers, media agencies, and brand managers
Market Research & Strategy
- Monitor industry trends, competitor activity, and emerging OOH formats
- Provide insights to improve RS Concepts’ value proposition and campaign offerings
- Collaborate with marketing and creative teams to develop compelling sales materials
Sales Operations & Reporting
- Maintain accurate records of leads, opportunities, and client interactions using CRM tools
- Assist in preparing proposals, contracts, and campaign briefs
- Track performance metrics and contribute to monthly sales reports
Cross-Functional Collaboration
- Coordinate with operations and creative teams to ensure smooth campaign execution
- Support post-campaign reviews and client feedback sessions
Job Requirements
- Familiarity with OOH formats (billboards, transit ads, digital screens) is an advantage but not necessary.
- Preferred experience in Business Development for more than 1 year is advantage.
- Proficiency in CRM platforms is an advantage.
- Strong presentation and negotiation skills.