Brand & Trade Marketing Manager

Michael Page International Recruitment (Philippines) Inc; Philippines; Hybrid; PHP 1,500,000 - 2,300,000; Full time

Benefits offered by this job

Hybrid work setup

Competitive salary

Job summary

Michael Page International Recruitment (Philippines) Inc is seeking a results-driven senior brand/portfolio leader in the FMCG sector. You will drive growth opportunities, optimise product offerings, and deliver sustainable revenue improvements across the portfolio.

Responsibilities include developing business cases, pricing strategies, and financial models, while analysing market trends and consumer insights to guide strategic decisions.

Qualifications

• Experience managing a brand, category, portfolio, or business segment with commercial accountability.
• Ability to forecast, price, budget, and manage profitability.
• Strong stakeholder management and leadership across senior teams.

Responsibilities

• Drive portfolio performance by identifying growth opportunities and optimising offerings.
• Lead evaluation and commercialisation of new products from concept to post-launch.
• Develop business cases, financial models, forecasts, pricing, and investment recommendations.
• Analyse market trends, consumer insights, and portfolio data to guide strategy.

Skills

Brand management

Forecasting

Pricing strategy

Budgeting

Profitability management

Stakeholder management

Analytical thinking

Job description

• International consumer goods company
• Career progression, competitive salary package and hybrid work set up

About Our Client

Our client is a leading FMCG organisation with a portfolio of trusted consumer brands across health, beauty, and personal care categories. Driven by innovation and consumer-centric growth, the company continues to invest in new product development, portfolio expansion, and strategic initiatives that deliver long-term commercial success.

Job Description

• Drive portfolio performance by identifying growth opportunities, optimising product offerings, and delivering sustainable revenue and profitability improvements.
• Lead the evaluation and commercialisation of new products, innovation initiatives, and business opportunities from concept through post-launch review.
• Develop business cases, financial models, forecasts, pricing strategies, and investment recommendations to support strategic decision-making.
• Analyse market trends, consumer insights, competitive activity, and portfolio performance data to identify opportunities and guide business strategy.

The Successful Applicant

• Proven experience managing a brand, category, portfolio, or business segment with accountability for commercial performance, including forecasting, pricing, budgeting, and profitability management.
• Strong analytical and strategic thinking capabilities, with the ability to leverage market, consumer, and financial data to drive decision-making and identify growth opportunities.
• Excellent stakeholder management and influencing skills with experience partnering across multiple business functions and senior leadership teams.
• Proven ability to manage complex projects simultaneously while balancing short-term business performance and long-term portfolio growth objectives.

What's on Offer

• Opportunity to shape the future growth of a leading FMCG portfolio through innovation and strategic investment decisions.
• Exposure to high-impact, cross-functional projects with visibility across senior leadership.
• Competitive salary & benefits package