B2B Growth & Channel Marketing Lead (HVAC)

Private Advertiser; Muntinlupa; Vor Ort; PHP 1.000.000 - 2.000.000; Vollzeit

Zusammenfassung

Private Advertiser in Metro Manila seeks a Customer Marketing Manager to drive B2B revenue growth in HVAC-focused markets. You will lead end-to-end marketing strategies, GTM planning, ABM, and demand generation, aligning Brand, Sales, and Product Management to build a robust pipeline.

The role requires 5–7 years in marketing (B2B), strong analytics, and experience with pipeline growth and field collaboration with Sales teams. HVAC or related industries is a plus.

Qualifikationen

• Graduate-level marketing experience with 5–7 years in marketing, customer/channel focus, and commercial orientation.
• Proven track record of driving pipeline growth, lead generation, and conversion in a B2B setting.
• Experience collaborating with Sales teams and managing B2B customer segments (developers, contractors, specifiers).
• Experience in HVAC, construction, or related technical industries is highly preferred.

Aufgaben

• Develop end-to-end B2B customer and channel marketing strategies and GTM plans.
• Execute demand generation and lead generation programs to build a strong marketing-driven pipeline.
• Align Brand, Sales, and Product Management to drive revenue growth and market leadership.
• Lead ABM and Franchise Marketing initiatives and plan effective BTL activations (events, collateral).
• Oversee campaigns from concept through analysis and optimize for conversion and ROI.

Kenntnisse

Marketing analytics

B2B marketing

Lead generation

ABM

Franchise marketing

BTL activations

Sales alignment

HVAC industry knowledge

Ausbildung

Bachelor's degree in Business/Communications

MBA (considered a plus)

Jobbeschreibung

Private Advertiser in Metro Manila seeks a Customer Marketing Manager to drive B2B revenue growth in HVAC-focused markets. You will lead end-to-end marketing strategies, GTM planning, ABM, and demand generation, aligning Brand, Sales, and Product Management to build a robust pipeline.

The role requires 5–7 years in marketing (B2B), strong analytics, and experience with pipeline growth and field collaboration with Sales teams. HVAC or related industries is a plus.