Growth Marketing Operations Manager - B2B ABM & Automation

Gratitude Philippines; Manila; Hybrid; PHP 1,339,000 - 1,451,000; Full time

Benefits offered by this job

Hybrid work setup

Prime location in McKinley

Competitive salary

Job summary

Confidential in McKinley, Taguig is seeking a Manager for Marketing Operations and Automation with a focus on B2B ABM to drive Growth Marketing in a hybrid setup.

You will lead marketing automation, optimize campaign operations, maintain data integrity, manage lead lifecycle, and scale demand generation with Salesforce, Marketo, and ABM platforms.

This role requires 4–7 years in Marketing Operations, hands-on MAP tools, and strong data-driven decision making.

Qualifications

• 4–7 years in Marketing Operations / Growth Marketing, ideally in B2B.
• Hands-on expertise in Salesforce CRM, Marketo or similar MAP, and LinkedIn Campaign Manager.
• Strong knowledge of marketing automation, campaign execution, lead lifecycle management, and data governance.
• Experience in dashboard creation, funnel analysis, and campaign performance optimization.

Responsibilities

• Build, launch, and optimize automated campaigns across email, paid media, social, and ABM channels
• Manage audience segmentation, lead scoring models, and nurture journeys in Marketo or similar MAP
• Own end-to-end campaign operations - tracking, QA, deployment, and reporting
• Manage key components of the marketing tech stack - Salesforce, Marketo, LinkedIn Campaign Manager, and analytics tools
• Create dashboards to track funnel performance, pipeline contribution, and campaign ROI

Skills

Marketing Operations

Growth Marketing

Marketing Automation

Campaign Execution

Lead Lifecycle

Data Governance

Dashboarding

ABM familiarity

Tools

Salesforce

Marketo

LinkedIn Campaign Manager

Demandbase

6sense

Terminus

BI tools

Job description

Confidential in McKinley, Taguig is seeking a Manager for Marketing Operations and Automation with a focus on B2B ABM to drive Growth Marketing in a hybrid setup.

You will lead marketing automation, optimize campaign operations, maintain data integrity, manage lead lifecycle, and scale demand generation with Salesforce, Marketo, and ABM platforms.

This role requires 4–7 years in Marketing Operations, hands-on MAP tools, and strong data-driven decision making.