Assistant General Manager- Marketing & BD

Godrej Enterprises Group; Hinoba-an; On-site; PHP 995,000 - 1,857,000; Full time

Job summary

Godrej UEP Batteries is seeking a seasoned Business Development and Marketing leader to drive OEM/institutional sales for renewable energy storage solutions. You will shape strategies, lead product positioning, and build a high-performance sales team across national markets.

Requirements include a BE in Engineering with MBA in Marketing, 10 years' experience, and a proven track record in renewables or consumer electronics.

Qualifications

• Essential: BE (Chemical/Mechanical/Electrical) with MBA (Marketing).
• Experience: 10 years with exposure to new product launches and OEM/institutional segments.
• Preference: renewables, consumer durables, or consumer electronics sectors.

Responsibilities

• Drive Business Development, Marketing, Product Positioning and niche marketing.
• Conduct competitive analysis, build OEM/institutional accounts, and expand market share.
• Lead a sales team, ensure service infrastructure at branches, and monitor KPIs.
• Ensure regulatory compliance and contribute to company-wide objectives.

Skills

Result orientation

Leadership skills

Interpersonal skills

Negotiation skills

Customer centricity

People development

Strategic planning

Consultative selling

Education

BE with MBA (Marketing)

Job description

Location :

About the Business & Position Overview

Godrej is one of India’s oldest, most trusted and respected brands. Our founders, Ardeshir and Pirojsha Godrej started the journey in 1897 with Engineering excellence and a strong pioneering spirit, towards making India self-reliant.Godrej & Boyce (G&B) positively impacts the lives of one-third of India’s population through its diverse presence across 10 industries – from building complex bespoke engineering solutions to making branded consumer goods like appliances, furniture, locks and security solutions. With over 14,000 committed employees working in 14 diverse businesses offering consumer, office and industrial products & services of the highest quality across India and across the globe.Godrej and Boyce manufacturing company Ltd. has made a strategic investment in Urban Electric Power (www.urbanelectricpower.com). Urban Electric Power (UEP) is commercializing a breakthrough Zinc anode battery technology for stationery energy storage applications, originally developed by the City University of New York (CUNY) energy institute. Created from the same environmentally sustainable materials as disposable alkaline batteries, UEP's innovative rechargeable batteries offer a safer, lower-cost, high-performance alternative to lead acid and Li-ion batteries. UEP batteries could play a crucial enabling role in India's energy strategy that leverages renewable resources such as Solar and Wind

About the Business & Position Overview

Godrej is one of India’s oldest, most trusted and respected brands. Our founders, Ardeshir and Pirojsha Godrej started the journey in 1897 with Engineering excellence and a strong pioneering spirit, towards making India self-reliant.Godrej & Boyce (G&B) positively impacts the lives of one-third of India’s population through its diverse presence across 10 industries – from building complex bespoke engineering solutions to making branded consumer goods like appliances, furniture, locks and security solutions. With over 14,000 committed employees working in 14 diverse businesses offering consumer, office and industrial products & services of the highest quality across India and across the globe.Godrej and Boyce manufacturing company Ltd. has made a strategic investment in Urban Electric Power (www.urbanelectricpower.com). Urban Electric Power (UEP) is commercializing a breakthrough Zinc anode battery technology for stationery energy storage applications, originally developed by the City University of New York (CUNY) energy institute. Created from the same environmentally sustainable materials as disposable alkaline batteries, UEP's innovative rechargeable batteries offer a safer, lower-cost, high-performance alternative to lead acid and Li-ion batteries. UEP batteries could play a crucial enabling role in India's energy strategy that leverages renewable resources such as Solar and Wind

Job Profile

Key Responsibilities

• 1. Business Development 2. Marketing, Product Positioning and Niche marketing 3. Competitive Analysis4. Account Management 5. People Management & Statutory Compliance 6. Contribution to company-wide objectives

Job Description

• The incumbent will be responsible for the following:1. Business Development:- Understanding and analyzing renewable energy market trends and understand the market segments vis-a-vis USP of Godrej UEP products - Formulating sales and marketing strategies to achieve business plans- Ensuring alignment to the overall business plan to sustain business growth and profitability- Defining and developing the long-term strategic goals for Business Development of Godrej UEP batteries2. Marketing, Product Positioning and Niche Marketing:- Leading the development and implementation of the Company-s marketing strategy- Identifying niche segments for applications of UEP batteries- Improving product marketability and profitability by identifying and capitalizing on market opportunities; improving product packaging; coordinating new product development3. Competitive Analysis:- Building interface with Government bodies related to Renewable energy segment - Carrying out the market analysis (Renewable energy storage market at national and international level), brand support and positioning of UEP batteries for various applications. - Conceptualizing & implementing competitive strategies for generating sales, develop and expand Godrej UEP batteries market share towards the achievement of revenue & profitability targets - Monitoring competitor activities for competitive advantage - Monitoring the business, sales and activity plans in line with the approved budget 4. Account Management:- Concept selling of the new technology to the OEM/institutional segments - Building of service infrastructure / base at the branch locations - Building and leading an effective cohesive sales team, providing clear direction to make them responsible through the encouragement of objective individual performance indicators5. People Management & Statutory Compliance:- Ensuring Team management - motivation and retention- Understanding strengths and weaknesses of the team members and guiding them regarding roles, responsibilities, and execution accordingly.- Ensuring compliances to all regulatory & statutory requirement6. Contribution to company-wide objectives- Achieving Operational Excellence through TPM, Kaizen, 5S, TOC, GreenCo and CII Business ExcellenceInculcating a function-wide focus on Business Excellence

Qualification Details

Essential Qualification :

B.E. (Chemical/Mechanical/Electrical) with MBA (Marketing)

Preferred Qualification :

NA

Experience Details

Essential Experience :

10 years with exposure to managing new product launch, concept selling to OEMs/ institutional segments

Preferred Experience :

Preference for those who have worked in the following industries - renewables, consumer durables, consumer electronics (UPS/Inverter manufacturers etc), auto ancillary. Exposure to B2C would help

Special Skills

• Essential : 1.Result orientation2.Leadership skills 3.Interpersonal skills4.Negotiation skills5.Customer centricity6.People development7.Strategic planning8.Consultative selling