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The Business Expander seeks a technically minded marketer who can blend AI, automation, and code to build scalable systems across multiple brands. Strong coding ability, especially in JavaScript and Python, and hands-on experience with APIs and backend logic are highly valued.
You will craft AI-driven automations, optimize funnels, and ensure reliable tracking across GTM, pixels, and CRM events. Expect cross-functional work, independent problem solving, and a fast-paced tech landscape.
We are looking for a technical marketer who can use AI, automation, code, tracking, and funnel strategy to build and improve systems across multiple brands. This is not just a GoHighLevel role. While GHL is an important part of the position, the bigger need is someone who can learn quickly, connect tools, troubleshoot technical issues, and build practical solutions as AI technology continues to evolve.
The ideal candidate has hands-on vibe coding experience and a solid technical foundation. Programming experience is strongly preferred, particularly in JavaScript, Python, APIs, backend logic, and technical troubleshooting.
AI Automation Across Sales and Operations
Build AI-powered automations that reduce manual work, improve follow-up, and create smoother handoffs.
Develop workflows for sales qualification, lead routing, reminders, reporting, internal alerts, and operational visibility.
Identify opportunities to apply AI automation across sales, marketing, and business operations.
AI Automation for Revenue, Support, and Setter Systems
Build and improve AI-powered systems across the customer journey, including funnel design, funnel building, customer support, outbound setter voice calls, and DM setter workflows.
Create automations that qualify leads, initiate conversations, route prospects, answer common questions, elevate support issues, and improve sales follow-up without compromising brand voice or customer experience.
Implement appropriate human review, quality assurance, and escalation processes to ensure automations create efficiency rather than unnecessary complexity.
Technical Marketing and Funnels
Use AI to draft, improve, and test funnel copy, landing pages, opt-in flows, sales assets, and follow-up sequences.
Build and optimize marketing funnels across multiple brands and business lines.
Understand the full revenue journey, from ad clicks and lead generation to follow-up, sales, fulfillment, and reporting.
CRM, Integrations, Tracking, and Attribution
Build and maintain GoHighLevel workflows, pipelines, tags, calendars, snapshots, forms, triggers, and automation logic.
Connect tools using APIs, webhooks, automation platforms, and lightweight internal tools.
Maintain reliable tracking across Google Tag Manager, pixels, analytics, dashboards, CRM events, and advertising platforms.
Data, Affiliate Tracking, and Reporting Infrastructure
Support clean data flow across CRM systems, funnels, payment platforms, affiliate tracking tools, dashboards, and data warehouses.
Help maintain accurate attribution across advertising, GTM, pixels, CRM events, affiliate and referral tracking, funnel activity, and revenue reporting.
Use SQL, APIs, dashboards, and lightweight internal tools to investigate tracking issues, reconcile data, and improve reporting accuracy.
AI-Assisted Development and Documentation
Use AI coding tools such as Cursor, Replit, Claude Code, Codex, Lovable, v0, or similar platforms to prototype and build efficiently.
Debug issues, interpret technical documentation, and understand when to rely on AI-generated output versus when to validate it using programming fundamentals.
Document systems and workflows clearly so they can be maintained, improved, and handed off when needed.
Strong GoHighLevel experience, including workflows, snapshots, calendars, pipelines, tags, triggers, and troubleshooting.
Solid understanding of funnels, lead generation, CRM follow-up, tracking, attribution, and conversion optimization.
Hands-on vibe coding experience using AI-assisted development tools.
Programming experience strongly preferred, particularly JavaScript, Python, APIs, and backend logic.
Experience with automation platforms such as n8n, Make, Zapier, or similar tools.
Experience with data warehouses, SQL, dashboards, or marketing data pipelines is strongly preferred.
Experience with affiliate tracking, referral attribution, commission tracking, or partner reporting is a strong plus.
Strong working knowledge of Google Tag Manager, pixels, conversion APIs, CRM events, and funnel tracking.
Experience using or building with Hermes, OpenClaw, or similar AI agent and workflow systems is a strong plus.
Experience automating customer support, DM setters, outbound voice agents, lead qualification, or sales follow-up using AI tools.
Ability to combine AI tools, code, APIs, CRM logic, and marketing judgment to deliver functional systems, not just ideas.
Comfortable reading documentation, debugging errors, connecting platforms, and working independently.
Strong self-learning habits and genuine curiosity about emerging AI tools and workflows.