Senior Marketing Specialist – Customer

Silver Fern Farms Ltd; Dunedin; On-site; NZD 90,000 - 130,000; Full time

Job summary

Silver Fern Farms Ltd is seeking two Senior Marketing Specialists to drive customer marketing programmes behind our Revenue market strategies, with a strong B2B focus. Roles are based on activities and will lead strategic programmes spanning multiple markets.

You will deliver campaigns, content, sales tools, activation, and manage day-to-day brand activities; you will create content that connects customers with our farmers and collaborate closely with Sales to measure and improve outcomes.

Qualifications

• 7+ years marketing experience in customer, brand or commercial marketing.
• Experience delivering integrated campaigns across digital, content, events and sales enablement.
• Brand management experience, including applying guidelines and delivering refresh activity.
• The ability to turn insight into compelling customer stories.
• Experience in food, agribusiness, FMCG, export or B2B environments.

Responsibilities

• Deliver campaigns, content, sales tools and activation.
• Carry out day-to-day brand management and brand refresh activity.
• Produce content that connects customers with our farmers.
• Work closely with Sales and measure and improve what you deliver.

Skills

Marketing experience (7+ years)

Integrated campaigns (digital, content

Brand management

Customer storytelling

B2B / foods sector experience

Job description

We’re looking for two Senior Marketing Specialists to deliver the customer marketing programmes behind our Revenue market strategies, with a strong focus on B2B. These roles are based on activities rather than markets: you’ll lead specific strategic programmes that may span several markets.

You’ll deliver campaigns, content, sales tools and activation, carry out day-to-day brand management and brand refresh activity, and produce content that connects customers with our farmers. You’ll work closely with Sales, and you’ll measure and improve what you deliver.

You’ll Bring

• 7+ years’ marketing experience in customer, brand or commercial marketing
• Experience delivering integrated campaigns across digital, content, events and sales enablement
• Brand management experience, including applying guidelines and delivering refresh activity
• The ability to turn insight into compelling customer stories
• Experience in food, agribusiness, FMCG, export or B2B environments

These roles are preferably based in Dunedin, working closely with our Sales and Supply teams.

Te Ahurea /Why work at Silver Fern Farms?

Silver Fern Farms are all about Creating Goodness from the Farms the World Needs.

Creating goodness is about taking a broader view of what goodness means and how we can create it and the impact it can have.

That Goodness is created through the work of our People, the skill & expertise of our Farmers and our customers around the globe.

'Goodness' is also about being good to people and communities, animal welfare, and showing care and respect for the environment.

• For you, we offer heavily discounted staff meat sales through our on site Butcher's Block, subsidised health and life insurance, the opportunity to continuously learn and develop from an internationally renowned organisation.

Applications close Sunday 22 November 2026.

Silver Fern Farms welcomes people from all backgrounds and walks of life. We are proud to have a diverse and inclusive environment and are committed to providing equal opportunities for all team members and applicants. Come and create goodness together with us. You can see more about our commitments to our people and their work by visiting our Belong Here webpage: https://careers.silverfernfarms.com/nz/en/belong-here