Sales Manager

Pgg Wrightson; Auckland; On-site; NZD 100,000 - 140,000; Full time

Benefits offered by this job

Vehicle provided

Job summary

PGG Wrightson is seeking a dynamic Fruitfed Sales Manager to lead the Fruitfed Supplies retail sales team nationwide. You will drive sales performance, develop and execute a national sales strategy, and foster a high‑performance culture across multiple regions.

As a key member of the leadership team, you will mentor Area Sales Managers, oversee in-store and field-based Representatives, and champion strategic alignment to deliver strong commercial results. Travel across New Zealand is expected.

Qualifications

• Proven experience leading sales teams in horticulture or agribusiness.
• Strong skills in sales strategy, planning and execution.
• Experience coaching and developing high-performing teams.
• Excellent interpersonal and communication skills.
• Commercial acumen with financial oversight and risk management.
• Willingness to travel across New Zealand.

Responsibilities

• Lead and inspire Area Sales Managers and retail teams nationwide.
• Develop and execute a national sales strategy.
• Drive performance to deliver strong commercial results and growth.
• Foster cross-regional alignment and collaboration.
• Travel across New Zealand as required.

Skills

Sales leadership

Horticulture/agribusiness

Sales strategy

Coaching & mentoring

Stakeholder relations

Travel across NZ

Job description

PGG Wrightson is seeking a dynamic and strategic Fruitfed Sales Manager to lead our Fruitfed Supplies retail sales team across the nation. This is a rare opportunity to shape the future of one of New Zealand's most respected horticultural supply businesses.

About the Role

As a key member of the leadership team, you will report to the National Manager - Fruitfed Supplies and be responsible for driving sales performance, developing and executing a robust national sales strategy, and fostering a high-performance culture across multiple regions.

You’ll lead and inspire a team of Area Sales Managers (ASMs) across the country, who are responsible for managing the retail store network within their respective regions. Each ASM oversees both the in-store teams and the field-based Representatives. A key part of your role will be to develop and champion sales strategy, ensure strategic alignment across all teams, and drive a culture focused on delivering and achieving strong commercial performance.

Ideally, you’ll have the following:

• Proven experience in sales leadership, ideally within the horticulture or agri-business sector
• Strong background in sales strategy, planning and execution, and presenting to small to medium groups.
• Experience and a passion for coaching, mentoring, motivating and developing high-performing teams to achieve results
• Strong interpersonal and communication skills with the ability to build trusted relationships across all levels
• Commercial acumen, with strengths in financial management, compliance, risk, and continuous improvement
• The flexibility to travel frequently throughout New Zealand

If you’re a strategic sales leader with a passion for people, performance, and the horticultural sector, this is your opportunity to make a meaningful impact. Join a respected industry leader and help shape the future of Fruitfed Supplies.

• Vehicle provided and standard tools of trade.

Note: This role can be based in the Bay of Plenty, Canterbury, Hawkes Bay, Tasman, and Waikato Regions. The application close date is subject to change based on candidate responses - don’t delay submitting your application.

For a confidential discussion, please get in touch with Duncan Fletcher at 027 598 3367