Marketing Manager

Placements24; Queenstown; Hybrid; NZD 110,000 - 150,000; Full time

Benefits offered by this job

Hybrid work model

Professional development

Medical aid

Retirement fund

Performance bonus

Training programs

Industry events

Job summary

Placements24 in Queenstown, NZ seeks a dynamic Marketing Manager to lead all marketing initiatives, shape brand strategy, and drive customer engagement. The role blends in-office collaboration with remote work flexibility.

You will manage a small marketing team, oversee campaigns across digital channels, budget, and cross-functional alignment with sales and product teams. A proven track record and leadership are essential.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field.
• 5+ years in a marketing management role.
• Proven ability to develop and execute marketing strategies.
• Strong digital marketing knowledge (SEO, SEM, social, email).
• Excellent leadership and communication skills.
• Experience with budgets and external vendors.

Responsibilities

• Develop, implement, and manage strategic marketing plans that align with company goals and objectives.
• Oversee all aspects of marketing campaigns, including digital marketing, content creation, PR, and events.
• Conduct market research and competitor analysis to identify opportunities and threats.
• Manage and optimize the marketing budget to maximize ROI.
• Lead, mentor, and develop a team of marketing professionals.
• Collaborate with sales and product teams to ensure cohesive messaging and positioning.
• Measure and report on campaign performance using KPIs.
• Maintain relationships with media, influencers, and external agencies.

Skills

Leadership

Digital marketing

Analytics

Education

Bachelor's degree in Marketing or Business Administration

Tools

Marketing analytics tools

Job description

About the Role

Our client is looking for a dynamic and results-oriented Marketing Manager to lead their marketing initiatives in Queenstown, Eastern Cape . This role involves developing and executing comprehensive marketing strategies to enhance brand visibility, drive customer engagement, and achieve business objectives. The ideal candidate will have a proven track record in marketing management, excellent leadership skills, and a deep understanding of the local market. This is a hybrid position, requiring a balance between in-office collaboration and remote work flexibility. You will be responsible for overseeing all marketing campaigns, managing the marketing budget, and leading a small team of marketing professionals. We seek an innovative thinker who can adapt to evolving market trends and contribute to the company's growth.

Key Responsibilities

• Develop, implement, and manage strategic marketing plans that align with company goals and objectives.
• Oversee all aspects of marketing campaigns, including digital marketing, content creation, public relations, and event management.
• Conduct market research and competitor analysis to identify opportunities and threats.
• Manage and optimize the marketing budget to ensure maximum return on investment.
• Lead, mentor, and develop a team of marketing professionals.
• Collaborate with sales and product development teams to ensure cohesive brand messaging and product positioning.
• Measure and report on the performance of marketing campaigns, using key performance indicators (KPIs) to inform future strategies.
• Build and maintain strong relationships with media, industry influencers, and external agencies.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in a marketing management role.
• Proven experience in developing and executing successful marketing strategies.
• Strong understanding of digital marketing channels (SEO, SEM, social media, email marketing).
• Excellent leadership, communication, and interpersonal skills.
• Proficiency in marketing analytics and reporting tools.
• Experience managing budgets and external vendors.
• Ability to work effectively in a hybrid work environment.

Benefits

• Our client offers a competitive salary and a comprehensive benefits package.
• Employees benefit from a hybrid work model, providing flexibility and work-life balance.
• Opportunities for professional development and career advancement within the organization are readily available.
• A supportive and collaborative work environment is fostered, encouraging innovation and teamwork.
• Additional benefits include medical aid contributions, a retirement fund, and performance-based bonuses.
• Access to training programs and industry events will be provided.
• This role is an excellent opportunity for a motivated marketing professional looking to make a significant impact in the Eastern Cape region.