E-commerce Manager - FMCG

Placements24; Queenstown; Hybrid; NZD 90,000 - 130,000; Full time

Benefits offered by this job

Fully remote work arrangement

Flexible hours

Professional development opportunities

Home office allowance

Dynamic team environment

Job summary

Placements24 is seeking a strategic, experienced E-commerce Manager to lead online sales for FMCG products, with a remote-first role focused on the Queenstown market. You will shape the e-commerce strategy, optimize websites, and manage marketplaces while driving revenue growth and customer experience.

Ideally you bring 4+ years in e-commerce, a proven track record in digital marketing, analytics proficiency, and strong project management.

Qualifications

• Bachelor's degree required in business or related field.
• 4+ years in e-commerce management, FMCG preferred.
• Proven growth of online sales and platform management.
• Experience with analytics tools and reporting.

Responsibilities

• Develop and implement an e-commerce strategy for online sales and profitability.
• Manage e-commerce website UX, product presentation, and conversions.
• Oversee listings, pricing, promotions, and inventory across channels.
• Analyze performance metrics and provide actionable insights.
• Plan and execute digital marketing campaigns (SEO/SEM/social).
• Collaborate with logistics and customer service for order fulfillment.

Skills

Strategic thinking

Analytical skills

Project management

Education

Bachelor's degree in Business, Marketing, E-commerce, or a related field

Tools

Google Analytics

Job description

About the Role

Our client is seeking a strategic and experienced E-commerce Manager to lead their online sales and digital presence initiatives for their FMCG products, operating remotely with a focus on the Queenstown market. This role is crucial for driving online revenue growth, enhancing customer experience, and optimizing digital sales channels. You will be responsible for developing and executing the e-commerce strategy, managing online marketplaces, optimizing website performance, and analyzing sales data to inform business decisions. The ideal candidate possesses a strong understanding of e-commerce best practices within the FMCG sector, a proven ability to drive online sales, and a data-driven approach to strategy, contributing to a remote-first culture that embraces digital innovation and customer-centricity.

Key Responsibilities

• Develop and implement a comprehensive e-commerce strategy to drive online sales and profitability for FMCG products.
• Manage the company's e-commerce website, ensuring optimal user experience, product presentation, and conversion rates.
• Oversee product listings, pricing, promotions, and inventory management across all online sales channels and marketplaces.
• Analyze e-commerce performance metrics, including traffic, conversion rates, AOV, and customer acquisition cost, providing actionable insights.
• Develop and execute digital marketing campaigns (SEO, SEM, social media, email) to drive qualified traffic and sales to the e-commerce platform.
• Collaborate with logistics and customer service teams to ensure efficient order fulfillment and excellent post-purchase customer experience.

Requirements

• Bachelor's degree in Business, Marketing, E-commerce, or a related field.
• 4+ years of experience in e-commerce management , preferably within the FMCG industry.
• Proven track record of successfully growing online sales and managing e-commerce platforms.
• Strong understanding of digital marketing, SEO, SEM, and social media strategies.
• Experience with e-commerce analytics tools (e.g., Google Analytics) and reporting.
• Excellent strategic thinking, analytical, and project management skills, with the ability to thrive in a remote setting.

Benefits

• Competitive salary with performance-based incentives.
• Fully remote work arrangement with flexible hours.
• Opportunities for professional development in e-commerce and digital strategy.
• Contribution towards home office expenses.
• A dynamic and innovative team environment focused on driving online growth.