Intern - Digital Sales

adidas; Amsterdam; Hybrid; EUR 12,000 - 15,000; Full time

Benefits offered by this job

Onsite gym

Employee discounts

LinkedIn Learning access

Mentorship

Networking events

Intern community

Job summary

adidas in Amsterdam is offering a Digital Sales Intern position within the Digital Sales team. You will support reporting, KPI tracking, and analytics for product launches across European online partners.

Gain hands-on experience in digital commerce, partner management, and performance analytics while working in a collaborative, international environment. The internship runs Feb 2027 through Jul 2027 with hybrid work and a €1,200 monthly gross allowance.

Qualifications

• Full internship period: 01/02/2027 – 31/07/2027.
• Studying Business, Marketing, eCommerce, Data Analytics or related field.
• Comfortable communicating in English (spoken and written).
• Basic knowledge of MS Excel, PowerPoint, and Power BI; Python/SQL a plus.

Responsibilities

• Assist with weekly reporting and KPI tracking for product launches across digital channels.
• Support analytical insights on premiumization KPIs and market trends.
• Help maintain digital visual merchandising and shelf visibility on partner platforms.
• Gain hands-on exposure to digital commerce, partner management, and performance analytics.
• Develop skills in data analysis, stakeholder mgmt, and project coordination.
• Build confidence working in an international team.
• Support Gift Card operations and cross-functional Digital Sales initiatives.

Skills

Data analysis

Stakeholder management

Digital merchandising

Project coordination

Education

Bachelor student in Business/Marketing/eCommerce/Data Analytics

Tools

Power BI

PowerPoint

Excel

Job description

Are you passionate about the sports industry? Ever wondered what it takes to power a global icon like adidas? Join the Three Stripes family at our Amsterdam headquarters and get a front-row seat to the business behind the brand. We’re looking for curious students who are eager to learn, innovate, and experience firsthand how we change lives through sport.

YOUR INTERNSHIP ROLE

As a Digital Sales Intern, you will be part of the Digital Sales organization, a team focused on driving incremental and profitable growth across adidas' European online partners. The team works closely with Sales, Product Data Management, Digital Visual Merchandising, Analytics, Partnership Marketing and Gift cards, and external marketplace partners, and is involved in product launch management, digital experience optimization, sales analytics, and partner growth initiatives, contributing directly to adidas' overall digital business performance.

WHAT YOU’LL DO & LEARN

• Assisting with weekly reporting and tracking of product launch readiness KPIs across multiple digital channels.
• Supporting the preparation of analytical insights on premiumization KPIs and market trends to support business decision-making.
• Helping maintain and improve digital visual merchandising execution and digital shelf visibility across partner platforms and internal tools.
• Gain hands-on exposure to digital commerce, online partner management, product data operations, and performance analytics.
• Develop skills such as data analysis, stakeholder management, digital merchandising, and project coordination.
• Build confidence working in an international team.
• Support digital Gift Card operations and cross-functional Digital Sales initiatives.

WHAT WOULD MAKE YOU A MATCH

• Enrolled as a fulltime student for the entire duration of the internship
• Studying Business, Marketing, eCommerce, Data Analytics, or a related field
• Available for the full internship period 01/02/2027 - 31/07/2027
• Comfortable working in English, both speaking and writing.
• Motivated to learn, curious, and open to feedback
• Interest in eCommerce, digital commerce, online marketplaces, and digital performance analytics.
• Basic knowledge of Microsoft Excel, PowerPoint, Power BI (Python and SQL are a plus).
• Passion for sport and/or an active lifestyle

WHAT’S IN IT FOR YOU

• A structured learning experience in a global, fast paced sports company
• Hands-on exposure that helps you grow your skills and business knowledge, working with cross functional teams
• Structured training and development, including access to LinkedIn Learning, language training, and the adidas Learning Portal
• Mentorship, networking opportunities, and participation in employee resource groups
• Be part of our vibrant Amsterdam office and get involved in events, special guests' visits, educational workshops, sports activities, volunteering opportunities, and selected adidas-sponsored events
• An international intern community and collaborative work environment
• An inspiring campus with canteens, cafés, reflection rooms, and extensive sports facilities, including an onsite free gym
• Employee discounts on adidas products
• Monthly gross allowance: €1,200
• Flexible and agile working arrangements (40% home office possible)

INTERNSHIP CONDITIONS

• Start Date - End Date: Feb 1st - Jul 31st
• Duration: 6 months
• Working hours: 39 hours per week (full-time)
• Contract type: Internship (student status required throughout)
• Holidays: 10 days during the internship
• Location: Hoogoorddreef 9A, 1101 BA Amsterdam, The Netherlands
• Transportation costs: Covered by adidas

AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

• COURAGE:Speak up when you see an opportunity; step up when you see a need..
• OWNERSHIP:Pick up the ball. Be proactive, take responsibility and follow-through.
• INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
• TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
• INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
• RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.

At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.

Culture Starts With People, It Starts With You

By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.