Events and Activation Manager Europe

Philips; Best; On-site; EUR 81,000 - 101,000; Full time

Job summary

Philips Europe is seeking an Events and Activation Manager to bring our health tech brand to life through impactful regional events and activation programs. You will oversee planning, budgeting, and cross-functional collaboration with BU marketing and local teams to ensure consistent messaging and excellent attendee experiences.

You will drive internal communications, manage assets, and develop external communications to enhance brand visibility across Europe.

Qualifications

• 5+ years of experience in Event Management, Marketing, Communications, or a related field.
• Bachelor's degree is required; Master's degree is preferred.
• Experience in healthcare, medical technology, or related industries is a plus.

Responsibilities

• Lead the planning, development, and execution of regional events from concept to delivery and post-event evaluation.
• Partner with BU marketing teams and local market orgs for seamless event execution.
• Drive internal communications to keep teams informed and aligned with objectives.
• Manage event assets and materials used across European events.
• Develop external communications to strengthen brand awareness and messaging.
• Create and manage engaging content across social channels to grow audience engagement.
• Collaborate with Product, Sales, and Customer Service to ensure consistent messaging and customer experiences.
• Monitor market trends and competitors to enhance event and activation strategies.

Skills

Event management

Marketing communications

Stakeholder management

Social media marketing

ABM programs

Project management

Communication skills

Education

Bachelor's degree

Master's degree

Job description

Job Title Events and Activation Manager Europe Job Description

As the Events & Activation Manager Europe, you will bring our brand to life through impactful events, engaging communications, and innovative activation programs that showcase the value of our products and solutions across the region. You will be responsible for delivering high-quality events and marketing activations that maximize business impact while effectively managing budgets, resources, and stakeholder expectations. Acting as the key link between Business Unit (BU) marketing strategies and local market execution, you will ensure consistent and effective implementation across Europe.

Eligibility: Valid work authorization is required. Visa sponsorship is not available for this role, now or in the future.

Location: You must reside within commuting distance to Best office.

Your Responsibilities

• Lead the planning, development, and execution of regional events, from concept creation through delivery and post-event evaluation.
• Partner closely with Business Unit marketing teams and local market organizations to ensure seamless event execution and alignment with strategic priorities.
• Drive internal communications initiatives that keep teams informed, engaged, and aligned with business objectives.
• Manage event-related assets and hardware, including product mock-ups and demonstration materials used across European events.
• Develop and execute external communication activities that strengthen brand awareness and reinforce key messages.
• Create and manage engaging content across social media channels to grow audience engagement and brand visibility.
• Collaborate with Product, Sales, and Customer Service teams to ensure consistent messaging and customer experiences across all touchpoints.
• Monitor market trends, industry developments, and competitor activities to continuously enhance event and activation strategies.

What You Bring

• 5+ years of experience in Event Management, Marketing, Communications, or a related field.
• Proven experience within healthcare, medical technology, or related industries.
• Strong expertise in event planning and execution, including coordinating complex initiatives across multiple stakeholders and business functions.
• Experience developing, adapting, and deploying marketing campaign assets across different markets and audiences.
• Knowledge of paid and organic activation strategies, social media marketing, and ABM programs.
• Excellent project management, communication, and stakeholder management skills.
• Bachelor's degree required; Master's degree preferred.

How we work together

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations. This role is an office role.

Compensation & benefits

Doing meaningful work should come with fair, transparent rewards. The base gross annual salary range for this role is 81.000 – 101.000 EUR annual. We determine pay within the range using objective factors, like the skills the role requires, your relevant experience and the responsibility you'll have in this role, alongside internal equity and local market considerations. This role is eligible for 3 % bonus, with your rewards linked to KPIs/company results. We’ll share the full approach with you during the interview process, so you can make a clear, informed decision.

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.

#LI-EU At Philips, we believe that every human matters. As a global health-tech leader, we focus on improving people’s health and wellbeing through meaningful innovation. The people who work here share our passion and are motivated to bring this purpose to life. For more than 130 years, we have been creating technologies and innovations that improve people's lives and support healthcare practitioners. Headquartered in the Netherlands and operating in more than 100 countries globally, we focus our advanced technology and deep clinical and consumer insights on Precision Diagnosis, Image Guided Therapy, Enterprise Informatics, Monitoring/ Connected Care, Sleep & Respiratory Care and Personal Health. Together, we deliver better care for more people because we believe that every human matters. That's why we're taking steps to create an environment where we acknowledge and embrace our differences and uniqueness and listen to and value each other's views. When people feel cared for and listened to, they bring their best qualities to work, leading to better collaboration, communication, innovation and success.

It is the policy of Philips to provide equal employment and advancement opportunities to all qualified employees and applicants for employment without regard to race, color, religion, sex, pregnancy/childbirth or related medical conditions, age, ethnic or national origin, sexual orientation, gender identity or expression, physical or mental disability, genetic information, citizenship status, veteran or military status, marital or domestic partner status or any other characteristic protected by law. As an equal opportunity employer, Philips is committed to fostering a culture where all are treated with respect and professionalism.

To ensure reasonable accommodations for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974 and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.

Philips is an Equal Employment and Opportunity Employer including Disability/Vets and maintains a drug‑free workplace.

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