Dutch SaaS Account Executive – Demos, Pipeline, Growth

hero-software; Haarlem; Hybrid; EUR 62,000 - 71,000; Full time

Benefits offered by this job

30 days vacation

Mental-Health Partner Bloom

Training budget

Team events

Annual co-workations

Job summary

HERO Software, a German-origin software company, is expanding its Dutch team from De Koepel in Haarlem. As Account Executive, you own the full sales cycle, build your pipeline, run value-driven demos, and close deals with Dutch trade businesses.

You’ll combine the strength of an established company with the energy of a fast-growing local team, traveling occasionally to Berlin or Hannover for sessions while growing with HERO AI in the Netherlands.

Qualifications

• Native-level Dutch plus strong English (C1+) for seamless communication across markets.
• 2–4 years of successful experience in SaaS sales or B2B sales.
• Confident demos that turn prospects into customers.
• Structured follow-ups with the drive to move deals forward.
• Based in the Netherlands, with regular presence at De Koepel in Haarlem and occasional travel to Berlin or Hannover.
• Bonus qualifications include Dutch trades sector knowledge, German language skills, fast-cycle SMB sales, or proficiency with LinkedIn Sales Navigator / SPICED methodology.

Responsibilities

• Pipeline Building: Follow up on inbound leads and build your own pipeline through outbound outreach
• Demo Excellence: Run tailored online demos that show how HERO, including HERO AI, helps trade businesses grow
• Deal Closure: Take prospects from first contact to signed contract
• Smooth Handover: Hand new customers over to our Customer Experience Manager for a strong start
• Market Expansion: Represent HERO at trade fairs, events and the occasional customer visit
• Market Insights: Share feedback from the field with Sales, Marketing and Product

Skills

Language Expertise

Proven Sales Experience

Presentation Skills

Strategic Persistence

Location Flexibility

Bonus Qualifications

Job description

HERO Software, a German-origin software company, is expanding its Dutch team from De Koepel in Haarlem. As Account Executive, you own the full sales cycle, build your pipeline, run value-driven demos, and close deals with Dutch trade businesses.

You’ll combine the strength of an established company with the energy of a fast-growing local team, traveling occasionally to Berlin or Hannover for sessions while growing with HERO AI in the Netherlands.