Account Executive - Netherlands (w/m/d)

Hero Software; Haarlem; On-site; EUR 62,000 - 71,000; Full time

Benefits offered by this job

Mobile working

30 days vacation

Mental-health support

Training budget

Team events

Annual co-workations

International team

Job summary

HERO Software, based in Haarlem, Netherlands, is seeking an Account Executive to own the full sales cycle—from pipeline building to closing deals—and to contribute to HERO AI growth with a growing Dutch team at De Koepel.

You will run tailored online demos, engage Dutch trade businesses, and travel occasionally to our offices in Berlin or Hannover for team sessions and meet-ups. A rewarding package awaits driven sellers.

Qualifications

• Native-level Dutch and strong English (C1+) communication.
• 2–4 years of SaaS or B2B sales experience.
• Confident demos and value-based presentations.
• Structured follow-ups to move deals forward.
• Based in the Netherlands with regular presence in Haarlem.

Responsibilities

• Build and manage a sales pipeline from inbound and outbound sources.
• Deliver tailored online demos showcasing HERO and HERO AI.
• Lead deals from first contact to signed contracts.
• Ensure smooth handover to Customer Experience for a strong start.
• Represent HERO at trade fairs and events, expanding market reach.
• Share field feedback with Sales, Marketing and Product.

Skills

Dutch language

English proficiency

SaaS sales

B2B sales

Presentation skills

Follow-up discipline

Netherlands-based

German language

Job description

Your Career Opportunity (01-12-2026)

Are you ready to win over Dutch trade businesses and help shape HERO’s next stage of growth? HERO Software is an established software company from Germany, and in 2025 we successfully launched in the Netherlands. Since then, more and more installers, contractors, painters and gardening companies have chosen HERO to run their business. Now, with HERO AI and a growing Dutch team operating from a unique location De Koepel in Haarlem, we’re taking the next step in 2027.

As Account Executive, you own the full sales cycle: you build your pipeline, run demos that show real value, and close deals. You’ll combine the strength of an established company with the energy of a fast-growing local team, and grow with us along the way.

Your Mission

• Pipeline Building: Follow up on inbound leads and build your own pipeline through outbound outreach
• Demo Excellence: Run tailored online demos that show how HERO, including HERO AI, helps trade businesses grow
• Deal Closure: Take prospects from first contact to signed contract
• Smooth Handover: Hand new customers over to our Customer Experience Manager for a strong start
• Market Expansion: Represent HERO at trade fairs, events and the occasional customer visit
• Market Insights: Share feedback from the field with Sales, Marketing and Product

Your Superpowers

• Language Expertise: Native-level Dutch plus strong English (C1+) for seamless communication across markets
• Proven Sales Experience: 2–4 years of successful experience in SaaS sales or B2B sales
• Presentation Skills: Confident demo’s that turn prospects into customers
• Strategic Persistence: Structured approach to follow-ups with the drive to consistently move deals forward
• Location Flexibility: Based in the Netherlands, with regular presence at De Koepel in Haarlem occasionally youtravel to our offices in Berlin or Hannover for team sessions and meet-ups
• Bonus Qualifications: Knowledge of Dutch trades sector, German language skills, fast-cycle SMB sales experience, or proficiency with LinkedIn Sales Navigator, Experience/knowledge on the SPICED methodology

Your Personality DNA

• Resilient: A “no” doesn’t stop you; you keep your momentum
• Energetic: You bring positive energy to every customer conversation
• Relationship-Focused: You build trust with down-to-earth entrepreneurs and close with confidence
• Entrepreneurial: You enjoy building something new and taking ownership

Our Promise

Flexibility & Mobility

• Work flexibly and location-independently with mobile working
• 30 days of vacation (including December 24 and 31) plus additional days off (wedding, relocation, birth)

Health & Prevention

• Access to our Mental-Health Partner Bloom

Career & Development

• Annual training budget of currently 800 euros for courses, books, or coaching
• Regular feedback and development conversations to support you in reaching your career goals
• Grow with the Dutch team as we expand in 2027
• A steep learning curve and direct impact on how HERO scales in the Netherlands

Teamspirit

• Legendary summer and Christmas parties plus regular team events
• Annual co-workations with the HERO team within the EU
• An open, collaborative, and international team environment

Curious to learn more? Find more info and insights about us:

• Look at our application process on our careers page
• Get an even better impression of us by reading the reviews on our Kununu-Profile
• @weare_herosoftware on Instagram and HERO Software on LinkedIn !

We explicitly encourage women, non-binary, and trans* individuals to apply for this position. Severely disabled applicants will be given preference with equal qualifications.

Your persons of contact: Nicolas (Talent Attraction), Rick + Martin (Team NL)

Salary Range: €62,000 – €71,000 OTE per year (~ 2/3 fixed, ~1/3 commission), with uncapped acceleration when you exceed your targets