Airfryer Trade Marketing Lead - Perfect Store & E-Commerce

Versuni; Amsterdam; Ibrido; EUR 70.000 - 100.000; Tempo pieno

Vantaggi offerti da questo lavoro

Work-from-home allowance

Phone allowance

Annual Incentive Program

Pension plan

Flexible working arrangement

Work from abroad

Enhanced leave policy

Health insurance

Product discounts

Career development

Diversity & inclusion

Descrizione del lavoro

Versuni, a global leader in home appliances, is seeking a Perfect Store Manager to own the retail strategy for the Airfryer category, translating RGM strategies into clear commercial priorities across channels and retail partners. You will lead execution of Perfect Store initiatives, maximize in-store visibility, and develop local brand activations and visual merchandising materials.

The role requires strong collaboration with KAMs, Trade Marketing, and Consumer Marketing Managers to meet

Competenze

• Master's degree or equivalent in Business, Marketing, Strategic Management, or a related field.

Mansioni

• Lead Perfect Store & E-Commerce execution with priority retail partners, ensuring impactful store setups, promotions, and in-store and online point-of-sale materials that maximize visibility, shopper navigation, and brand impact.
• Develop customer-specific Perfect Store, E-Commerce, and Revenue Growth Management (RGM) strategies, optimizing category approaches, assortment, pricing, promotions, and activation plans to drive sustainable commercial growth.
• Design and implement tailored visual merchandising solutions, including displays, secondary placements, end caps, and shelf navigation materials, to improve shopper conversion and strengthen brand presence at the point of purchase.
• Create and deliver customer-specific promotional plans and Perfect Store activations, translating commercial strategies into impactful in-store and online execution. Partner with KAMs, Trade Marketing, and Consumer Marketing Managers to ensure alignment with customer priorities and brand objectives.
• Analyze and report in-store and online shopper marketing performance, using insights and data to optimize activities and improve commercial outcomes.
• Collaborate with the global Perfect Store capability team to deploy best practices, analytical tools, and capabilities that continuously strengthen local execution.

Conoscenze

Project management

Analytical thinking

Cross-functional collaboration

Revenue Growth Management (RGM)

Retail & E-Commerce

English (Fluent)

Dutch (Fluent)

Formazione

Master's degree in Business/Marketing/Strategic Management

Descrizione del lavoro

Versuni, a global leader in home appliances, is seeking a Perfect Store Manager to own the retail strategy for the Airfryer category, translating RGM strategies into clear commercial priorities across channels and retail partners. You will lead execution of Perfect Store initiatives, maximize in-store visibility, and develop local brand activations and visual merchandising materials.

The role requires strong collaboration with KAMs, Trade Marketing, and Consumer Marketing Managers to meet