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Marketing Manager — Industrial Coatings Brand Growth
Job summary
A leading chemical company in Johor is looking for an experienced Marketing Manager to drive brand growth and support business development initiatives. This role involves developing strategic marketing plans, leading product marketing efforts, managing digital initiatives, and analyzing market trends. The ideal candidate has at least 5 years of experience in sales & marketing, with strong leadership and communication skills. Proficiency in Mandarin, English, and Bahasa Malaysia is required.
Qualifications
- Minimum 5 years of experience in sales & marketing, including a leadership role.
- Industry experience in sealants, adhesives, coatings, or paints is a plus.
- Proficiency in Mandarin, English, and Bahasa Malaysia is required.
Responsibilities
- Develop and execute strategic marketing plans aligned with business goals.
- Lead product marketing efforts including brand positioning and promotional activities.
- Support the sales team with insights, training, and tools.
- Manage digital marketing initiatives including SEO and social media.
- Analyze market trends and competitor activities.
- Oversee marketing budgets for cost-effective execution.
- Collaborate with cross-functional teams.
- Lead and mentor the marketing team.
Skills
Education
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.