Marketing Operations Specialist

SWIFT; Kuala Lumpur; On-site; MYR 90,000 - 120,000; Full time

Job summary

A global financial messaging services provider is looking for a seasoned communications professional in Kuala Lumpur. In this role, you will manage communications campaigns, collaborate with various stakeholders, and analyze campaign effectiveness. Ideal candidates should possess at least 3 years of experience in a multicultural environment and a relevant Bachelor’s degree. The position offers a competitive package and emphasizes a diverse, inclusive workplace.

Benefits

Competitive salary

Career development opportunities

Supportive work environment

Qualifications

• Minimum 3 years of experience in a multicultural environment.
• Demonstrate a can-do attitude and be proactive in problem solving.

Responsibilities

• Create and manage commercial and operational communications campaigns.
• Collaborate with stakeholders to understand communication needs.
• Analyze key metrics to measure campaign effectiveness.

Skills

Verbal and written communication skills in English

Proficient in Microsoft Office, especially Excel

Experience with content management systems (Drupal, Salesforce Marketing Cloud)

Education

Bachelor’s degree in Communications, Journalism, Marketing, Public Relations, or related field

Job description

About Us

We’re the world’s leading provider of secure financial messaging services, headquartered in Belgium. We are the way the world moves value – across borders, through cities and overseas. No other organisation can address the scale, precision, pace and trust that this demands, and we’re proud to support the global economy.

We’re unique too. We were established to find a better way for the global financial community to move value – a reliable, safe and secure approach that the community can trust, completely. We’re always striving to be better and are constantly evolving in an ever-changing landscape, without undermining that trust. Five decades on, our vibrant community reflects the complexity and diversity of the financial ecosystem. We innovate diligently, test exhaustively, then implement fast. In a connected and exciting era, our mission has never been more relevant. Swift now has a presence in 200+ countries and legal territories to serve a community of more than 12,000 banks and financial institutions.

What You Will Do

• The successful candidate will take responsibility for the creation and management of commercial and operational communications campaigns in support of Swift’s strategic goals.
• Collaborate with internal stakeholders to understand their objectives and communication needs.
• Build accurate customer contact lists.
• Ensure clear and error-free communications by meticulously reviewing them.
• Build and send out communications campaigns.
• Create post-mailing analytics and analyze key metrics like bounce rate, click rate, delivery rate to measure campaign effectiveness.
• Support the team with content creation and management of digital marketing channels, such as Swift.com.

Who You Are

• A seasoned communications professional with at least 3 years of experience in a multicultural environment.
• Ideally, possess a Bachelor’s degree in Communications, Journalism, Marketing, Public Relations, or related field.

Skills and Qualities

Hard Skills

• Excellent verbal and written communication skills in English.
• Proficient in Microsoft Office (especially Excel) and various communications platforms, including content management systems (Drupal, Salesforce Marketing Cloud).

Soft Skills

• A can-do attitude. You embrace challenges and focus on solutions rather than obstacles.
• Lifelong learning. You have a desire to constantly expand your skillset.
• Masterful organizer. You excel at meticulously planning and managing multiple campaigns and stakeholders simultaneously.
• Highly driven and strong work ethic.
• People person. You build strong relations with colleagues at all levels.
• Proactive problem solver. You anticipate potential challenges and take preemptive actions to mitigate them.
• Result oriented. You establish clear, measurable objectives and prioritize tasks strategically to achieve those goals.
• Thrives under pressure. You maintain composure and deliver high-quality work even when deadlines are tight.

Meet the Team

Want to learn more about the team? Check out the LinkedIn profile of the Hiring Manager to gain insights into their experience.

What We Offer

• We put you in control of your career
• We offer a competitive package
• We help you perform at your best
• We help you make a difference
• We give you the freedom to be yourself

We are creating an environment of unique individuals – like you – with different perspectives on the financial industry and the world. A diverse and inclusive environment in which everyone’s voice counts and where you can reach your full potential.

If you believe you require a reasonable accommodation to participate in the job application or interview process, please contact us to request accommodation.

Don’t meet every single requirement? At Swift, we are dedicated to building a workplace where people can bring their full selves and ideas to the team, so if you are excited about this role, we encourage you to apply even if you do not meet every single qualification.