VP, Acquisition & Growth Strategy

OCBC Group

Kuala Lumpur

On-site

MYR 180,000 - 300,000

Full time

6 days ago

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Job summary

OCBC Malaysia is seeking a VP, Acquisition who will lead segment marketing strategies and drive customer growth. You will work with data analytics to tailor campaigns, partner with sales and service teams to deliver personalized experiences, and manage budgets for segment initiatives.

The ideal candidate has a degree in Marketing or Business and at least 5 years of marketing or product management experience, with strong analytical and collaborative skills and a customer-centric mindset.

Qualifications

Degree in Marketing, Business, or a related field.
At least 5 years of experience in marketing, product management, or a related field.
Strong analytical and problem-solving skills.
Excellent communication and collaboration skills.
Customer-centric approach.

Responsibilities

Develop and execute segment-specific strategies to drive business growth and customer engagement.
Analyze customer data and market trends to identify opportunities for growth and improvement.
Collaborate with cross-functional teams, including sales, service, and marketing, to develop and implement segment-specific initiatives.
Develop and manage segment-specific budgets and resource allocation plans.
Monitor and report on segment performance, and make recommendations for improvement.