VP, Segment Growth & Acquisition

OCBC; Kuala Lumpur; On-site; MYR 120,000 - 180,000; Full time

Benefits offered by this job

Competitive base salary

Holistic benefits

Learning opportunities

Community initiatives

Equal opportunity

Job summary

OCBC, Singapore’s longest established bank, invites you to join as a Segment Manager in Kuala Lumpur. You will drive business growth by developing and executing segment-specific strategies, analyzing customer data, and collaborating with sales, service, and marketing to deliver personalized experiences.

You will lead cross-functional teams, manage budgets, monitor performance, and translate insights into actionable initiatives.

Qualifications

• Degree in Marketing, Business or related field.
• 5+ years in marketing, product management, or related field.
• Strong analytical and problem-solving skills.
• Excellent communication and collaboration skills.
• Customer-centric approach to understanding and meeting needs.

Responsibilities

• Develop and execute segment-specific strategies to drive growth and engagement.
• Analyze customer data and market trends to identify opportunities.
• Collaborate with cross-functional teams (sales, service, marketing) to implement initiatives.
• Develop and manage segment budgets and resource allocation.
• Monitor segment performance and recommend improvements.

Skills

Marketing

Product management

Analytical skills

Communication

Collaboration

Customer-centric

Education

Bachelor's degree in Marketing or Business

Job description

OCBC, Singapore’s longest established bank, invites you to join as a Segment Manager in Kuala Lumpur. You will drive business growth by developing and executing segment-specific strategies, analyzing customer data, and collaborating with sales, service, and marketing to deliver personalized experiences.

You will lead cross-functional teams, manage budgets, monitor performance, and translate insights into actionable initiatives.