Territory Sales Manager (Seremban)

Coca-Cola Beverages Singapore, Malaysia & Brunei; Seremban; On-site; MYR 120,000 - 160,000; Full time

Job summary

Coca-Cola Beverages Singapore, Malaysia & Brunei is seeking an Area Sales Manager/ District Sales Manager to strengthen its Commercial – General Trade business in Malaysia. You will lead field teams, manage distributors, and ensure outlets meet corporate standards while driving regional revenue growth.

The role requires 4+ years in area sales or equivalent in FMCG, with strong English and Bahasa Malaysia communication, a team-focused mindset, and a results-driven approach to coaching and

Qualifications

• Experience in managing sales teams and distributors in FMCG sectors.
• Strong communication and leadership skills.
• Ability to drive sales targets and coach field teams.

Responsibilities

• Regularly visit and develop top-performing outlets.
• Own area P&L, meet monthly volume targets, and implement company strategies via Sales Executives.
• Ensure Sales Team is equipped, motivated, and resourced to execute plans effectively.
• Drive RED action culture and ensure outlet activation meets RED standards.
• Analyze team performance, lead morning meetings, approve volumes, and monitor daily execution and incentives.
• Submit reports regularly and gather market insights for continuous improvement.
• Build strong customer relationships, understand their business, and ensure compliance with company standards.

Skills

Area Sales Mgmt

FMCG experience

Team leadership

Distributors management

English & Bahasa Malaysia

Self-motivated

Merchandising knowledge

Job description

The Coca-Cola Company (TCCC) is the world's largest beverage company, refreshing consumers worldwide for over 135 years. Our unrivaled portfolio includes more than 500 sparkling and still brands and more than 3,800 beverage choices, with iconic brands such as Coca-Cola, Sprite, Minute Maid, Schweppes, FuzeTea, Monster, and Fanta.

With over 1,500 employees, Coca-Cola Beverages Singapore, Malaysia & Brunei is a complex and well-developed organization that produces, sells, and distributes the Coca-Cola Company products across the country. Our world-class manufacturing plant in Halal Park, Bandar Enstek in Negeri Sembilan serves as our Halal production hub for Malaysia, Singapore, and Brunei.

Let’s Talk About the Role

Department: Commercial – General Trade

Reporting Line: Head of Regional Sales (Southern)

What You’ll Do

• Regularly visit and develop top-performing outlets.
• Own area P&L, meet monthly volume targets, and implement company strategies via Sales Executives.
• Ensure Sales Team is equipped, motivated, and resourced to execute plans effectively.
• Drive RED action culture and ensure outlet activation meets RED standards.
• Analyze team performance, lead morning meetings, approve volumes, and monitor daily execution and incentives.
• Submit reports regularly and gather market insights for continuous improvement.
• Build strong customer relationships, understand their business, and ensure compliance with company standards.

What You Bring

• At least 4 years of working experience as an Area Sales Manager, District Sales Manager or equivalent. Preferably with experience in FMCG companies at the similar job level.
• Experience in leading and managing distributors would be an added advantage.
• Good communication skills in English & Bahasa Malaysia.
• A team player and ability to work well with people.
• Ability to lead, build discipline and coach team members; Sales Team Leads, Sales Representatives, Sales Merchandisers.
• Self-motivated, focus on results and goal – oriented person.
• Merchandising knowledge is an added advantage.