Technical Sales Manager | SMT Inspection Solutions (AOI/SPI/X-Ray) | Malaysia

Shanghai BSF Human Resources Co., Ltd; Penang; On-site; MYR 90,000 - 130,000; Full time

Job summary

Shanghai BSF Human Resources Co., Ltd. is seeking a Technical Sales Manager to drive growth for AOI/SPI/X-ray solutions in Malaysia’s Electronics & Electrical sector.

You will develop sales strategies, engage with top-tier manufacturers, and translate complex inspection capabilities into measurable ROI for clients. Ideal candidates will have a strong SMT/PCBA sales background, an existing Malaysia electronics network, and fluent English; Mandarin is a plus.

Qualifications

• SMT/PCB sales experience in capital equipment is required.
• Fluent English; Mandarin is a plus for partner engagement.
• Proven track record in Malaysia electronics industry preferred.
• Independent, proactive sales hunter with strategic mindset.

Responsibilities

• Strategically expand market for AOI/SPI/X-ray in Malaysia.
• Engage with Tier 1 EMS providers, OEMs, and semiconductor players.
• Conduct technical presentations and ROI-focused demonstrations.
• Monitor Industry 4.0 trends and competitor activity for growth.

Skills

SMT/PCB sales

English fluency

Hunter mindset

Job description

Technical Sales Manager | SMT Inspection Solutions (AOI/SPI/X-Ray) | Malaysia

Job Openings Technical Sales Manager | SMT Inspection Solutions (AOI/SPI/X-Ray) | Malaysia

About the job Technical Sales Manager | SMT Inspection Solutions (AOI/SPI/X-Ray) | Malaysia

Job brief

Our client is a global leader in the design and manufacture of high-precision Optical Inspection Equipment.Their core portfolio—including state-of-the-art AOI, SPI, and X-ray systems—is instrumental in driving quality and efficiency for world-class SMT production lines.As they continue to expand their footprint in the thriving Malaysian electronics sector, we are seeking a strategic and technically-savvy Technical Sales Manager to lead their commercial efforts on the ground.

Why This Opportunity?
Represent a top-tier global brand with industry-leading technology.
Highly competitive base salary with an attractive, performance-driven incentive structure.
A key role in shaping the future of Smart Manufacturing in Malaysia.

Responsibilities

• Strategic Market Expansion: Develop and execute sales strategies to grow market share for AOI/SPI/X-ray solutions within the Malaysian E&E sector.


• High-Level Stakeholder Engagement: Manage relationships with key decision-makers at Tier 1 EMS providers, OEMs, and semiconductor players.


• Solution-Based Selling: Conduct technical presentations and demonstrations, translating complex inspection capabilities into tangible ROI for clients.


• Market Insight: Monitor Industry 4.0 trends and competitor landscapes to provide actionable feedback for regional growth.

Requirements

• Sector Expertise: Strong background in capital equipment sales, specifically within SMT or PCBA assembly environments. Familiarity with inspection technology (AOI/SPI) is a major advantage.


• Established Network: A proven track record and an existing network of contacts within the Malaysian electronics manufacturing industry.


• Communication Skills: Fluent in English. Proficiency in Mandarin is highly preferred for engaging with local manufacturing partners.


• Entrepreneurial Drive: A proactive \"hunter\" mindset with the ability to work independently in a fast-paced, technical environment.