Strategic Partnerships Manager

Talent Connect Service; Kuala Lumpur; On-site; MYR 120,000 - 180,000; Full time

Job summary

Talent Connect Service in Malaysia is recruiting a Strategic Partnerships Manager to develop, manage, and grow external partnerships across Malaysia and regional markets.

You will identify growth opportunities, source and manage partners across CPA networks, DSPs, agencies, and sponsors, negotiate commercial terms, and evaluate performance for ROI.

Qualifications

• At least 2 years of experience in business development or strategic partnerships.
• Strong negotiation, communication, and relationship management skills.
• Familiar with CPA, CPL, revenue share, sponsorship and affiliate models.
• Good understanding of digital marketing channels (Meta Ads, Google Ads, TikTok, DSPs).
• Ability to evaluate partnership performance using data (ROI, conversions).

Responsibilities

• Identify and develop strategic partnership opportunities in Malaysia and regional markets.
• Source, evaluate and manage third-party partners including networks, agencies and sponsors.
• Negotiate terms, pricing models and campaign deliverables.
• Evaluate partner quality, traffic, leads, conversions, and ROI.
• Build strong relationships with high-performing partners and spot new opportunities.
• Coordinate with marketing, finance, and operations for campaign execution.
• Monitor partner performance and decide to scale, optimise or terminate.
• Prepare weekly reports on partner pipeline and deals.

Skills

Negotiation

Relationship management

Communication

Business development

Stakeholder management

Bilingual English/Chinese

Job description

Talent Connect Service is a recruitment and talent solutions company connecting businesses with qualified professionals across various industries and functions.

We support employers throughout the recruitment process, including talent sourcing, candidate screening, interview coordination, and candidate matching.

We are currently recruiting on behalf of one of our clients for the following position. Company details will be shared with shortlisted candidates at the appropriate stage of the recruitment process.

About the Role

We are looking for a Strategic Partnerships Manager to develop, manage, and grow external business partnerships across Malaysia and regional markets.

This role focuses on identifying new growth opportunities, sourcing and managing strategic partners, negotiating commercial terms, and evaluating partnership performance across channels such as CPA networks, DSPs, agencies, media owners, KOL agencies, sponsorship partners, and outsourced marketing vendors.

The ideal candidate is commercially minded, strong in negotiation and relationship management, and able to turn partnerships into measurable business growth.

Key Responsibilities

Identify and develop strategic partnership opportunities across Malaysia and regional markets.

Source, evaluate, and manage third-party partners including CPA networks, DSPs, agencies, media buyers, KOL agencies, sponsorship partners, and outsourced marketing vendors.

Negotiate partnership terms, pricing models, CPA, CPL, fixed fees, revenue share, sponsorship packages, and campaign deliverables.

Evaluate partner quality, traffic quality, lead quality, conversion performance, cost efficiency, and ROI.

Build and maintain strong relationships with high-performing partners and identify new business opportunities.

Coordinate with marketing, creative, finance, and operations teams to ensure smooth partnership and campaign execution.

Monitor partner performance and recommend whether to scale, optimise, pause, renegotiate, or terminatepartnerships.

Maintain accurate records of partner information, contracts, campaign details, performance reports, and payment tracking.

Identify new marketing and business development channels that can contribute to company growth.

Ensure all partnerships comply with company policies, brand standards, contractual requirements, and compliance guidelines.

Prepare weekly reports covering partner pipeline, active partnerships, commercial deals, campaign performance, and next-step action plans.

Continuously evaluate market trends, competitor activities, and emerging partnership opportunities to support business growth.

Requirements

At least 2 years of experience in business development, strategic partnerships, partnership management, affiliate management, media buying partnerships, or agency/vendor management.

Strong negotiation, communication, relationship management, and business development skills.

Familiar with CPA, CPL, revenue share, fixed-fee, sponsorship, affiliate, and outsourced marketing models.

Good understanding of digital marketing channels such as Meta Ads, Google Ads, TikTok, DSPs, affiliate marketing, KOLs, sponsorships, and media buying.

Able to evaluate partnership performance using data, cost, conversion, revenue, and ROI.

Strong commercial awareness with the ability to identify opportunities and negotiate mutually beneficial partnerships.

Excellent follow-up, execution, organisation, and stakeholder management skills.

Able to manage multiple partners and projects simultaneously in a fast-moving environment.

Strong English and Chinese communication skills. Bahasa Malaysia is an added advantage.

Able to work on-site in Malaysia.

Proactive, commercially driven, detail-oriented, and results-driven.