Partnership & Business Development Manager

Private Advertiser; Kuala Lumpur; On-site; MYR 80,000 - 140,000; Full time

Job summary

Private Advertiser in Malaysia is seeking a Partnership & Business Development Manager to identify and develop strategic partnership opportunities in Malaysia and regional markets. You will manage CPA/affiliate networks, DSPs, media buyers, and marketing partners to drive user acquisition and growth.

You will lead negotiations, manage the full partnership lifecycle, monitor ROI and KPIs, and collaborate with Marketing, Operations, and other teams to execute initiatives while staying compliant

Qualifications

• 2–5 years of experience in partnerships, business development, affiliate marketing, or related field.
• Experience in CPA / affiliate networks, DSPs, media buying, KOL agencies, or marketing partnerships.
• Strong understanding of digital marketing and user acquisition.
• Proven experience in partner sourcing, negotiation, and relationship management.
• Excellent communication, presentation, and negotiation skills.
• Able to travel for partner meetings as required.
• Fluent in Mandarin and English; Bahasa Malaysia is an added advantage.

Responsibilities

• Identify and develop strategic partnership opportunities in Malaysia and regional markets.
• Build and maintain strong relationships with existing and potential partners.
• Negotiate partnership terms, pricing models, CPA, fixed budgets, revenue share, and other commercial arrangements.
• Manage the full partnership lifecycle from prospecting and negotiation to onboarding and ongoing performance management.
• Monitor partner performance, campaign results, ROI, and key KPIs.
• Identify opportunities to improve partnership performance and drive user acquisition and business growth.
• Conduct market research to identify new channels, partners, trends, and growth opportunities.
• Work closely with Marketing, Business Development, Operations, and other internal teams to execute partnership initiatives.
• Prepare partnership proposals, reports, performance analyses, and business updates for management.
• Ensure partnerships comply with agreed terms, company policies, and campaign requirements.

Skills

Partnerships

Business Development

Affiliate Marketing

Performance Marketing

Digital Marketing

Communication

Negotiation

Market Research

Travel

Mandarin

English

Job description

Partnership & Business Development Manager

Identify and develop strategic partnership opportunities in Malaysia and regional markets.

• CPA / Affiliate networks
• DSPs
• Media buyers
• Marketing agencies
• Sponsorship partners
• Outsourced marketing vendors

Build and maintain strong relationships with existing and potential partners.

Negotiate partnership terms, pricing models, CPA, fixed budgets, revenue share, and other commercial arrangements.

Manage the full partnership lifecycle from prospecting and negotiation to onboarding and ongoing performance management.

Monitor partner performance, campaign results, ROI, and key KPIs.

Identify opportunities to improve partnership performance and drive user acquisition and business growth.

Conduct market research to identify new channels, partners, trends, and growth opportunities.

Work closely with Marketing, Business Development, Operations, and other internal teams to execute partnership initiatives.

Prepare partnership proposals, reports, performance analysis, and business updates for management.

Ensure partnerships comply with agreed commercial terms, company policies, and campaign requirements.

Requirements

2–5 years of experience in partnerships, business development, affiliate marketing, performance marketing, or a related field.

Experience in CPA / affiliate networks, DSPs, media buying, KOL agencies, or marketing partnerships is highly preferred.

Strong understanding of digital marketing and user acquisition.

Proven experience in partner sourcing, negotiation, and relationship management.

Strong commercial and analytical mindset with the ability to evaluate partnership performance and ROI.

Excellent communication, presentation, and negotiation skills.

Able to work independently, manage multiple partnerships, and meet targets.

Strong problem-solving and interpersonal skills.

Willing to travel or attend meetings with partners when required.

Fluent in Mandarin and English, both written and spoken.

Bahasa Malaysia is an added advantage.